Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Manage Cookies
Share
Business Profile

Computer Software Developers

Accessibe Inc.

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Computer Software Developers.

Information and Alerts

BBB RatingB

Reasons for rating

  • Government action(s) against the business

Alert Details

This business has 1 alert.

Government Actions

FTC Approves Final Order Requiring accessiBe to pay $1 Million

The following describes a government action that has been resolved by either a settlement or a decision by a court or administrative agency. If the matter is being appealed, it will be noted below.

On April 22, 2025, the Federal Trade Commission (FTC) announced that it has approved a final consent order against accessiBe Inc. and accessiBe Ltd. (accessiBe). AccessiBe claimed the plug-in accessWidget can make any website compliant with Web Content Accessibility Guidelines (WCAG). The order prohibits accessiBe from making misleading claims and requires the company to pay $1 million.

The FTC’s January 2025 proposed complaint alleged that despite the company’s claims, accessWidget did not make all user websites WCAG-compliant and these claims were false, misleading, or unsubstantiated. In addition, the complaint alleged that accessiBe deceptively formatted third-party articles and reviews to appear as if they were independent opinions and failed to disclose the company’s material connections to the supposedly objective reviewers.

The final order bars accessiBe from representing that its automated products can make any website WCAG-compliant or can ensure continued compliance with WCAG over time, unless it has the evidence to support such claims. 

It also prohibits accessiBe from misrepresenting material facts about its products and services to consumers and from misrepresenting that:

-statements made in reviews, blog posts, or articles about its automated products are independent opinions by impartial users;
-an endorser is an independent or ordinary user of the automated product; or
-an endorser is an independent organization providing objective information.

BBB Business Profiles may not be reproduced for sales or promotional purposes.

BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

BBB Business Profiles generally cover a three-year reporting period, except for customer reviews. Customer reviews posted prior to July 5, 2024, will no longer be published when they reach three years from their submission date. Customer reviews posted on/after July 5, 2024, will be published indefinitely unless otherwise voluntarily retracted by the user who submitted the content, or BBB no longer believes the review is authentic. BBB Business Profiles are subject to change at any time. If you choose to do business with this company, please let them know that you checked their record with BBB.

As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.