Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Manage Cookies
Share
Business Profile

Wigs

WowAfrican Hair

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Wigs.

Reviews

Customer Review Ratings

1/5 stars

Average of 1 Customer Review

Want to share your experience?

Leave a Review

Review Details

  • Review fromAngel H

    Date: 02/19/2024

    1 star
    I am writing to formally complain and warn other consumers about the subpar quality and deceptive practices of Wow African Wigs. My experience with Wow African has been nothing short of disappointing and frustrating, and I feel compelled to share my story to prevent others from falling victim to their unethical business practices.After reading numerous negative reviews on platforms such as the Better Business Bureau and Trustpilot, I decided to reach out to Wow African before I even received the wig I had ordered. Despite not providing a specific reason at that time, I informed them that I would be returning the unit. However, upon receiving the wig, I was initially impressed by its beauty and considered keeping it.Unfortunately, my initial positive impression quickly turned sour when I discovered significant issues with the wig. Despite the description stating that the knots were bleached, I found that only the parting area was bleached on the 13x4 unit. Furthermore, within just two weeks of wearing the wig, the hair went from soft and manageable to matted and shedding excessively, resembling wool rather than quality human hair.As a result of these issues, I can no longer wear the wig as it looks unkempt and unmanageable. Throughout my interactions with Wow African, I experienced attempts at gaslighting and poor customer service, leading me to seek a refund through Afterpay, which unfortunately was denied.I urge other consumers to be cautious and avoid purchasing from Wow African. The glowing reviews from influencers on platforms like ******** Instagram, and TikTok are misleading and do not reflect the poor quality and deceptive practices of this company. Save yourself the money, time, and frustration by steering clear of Wow African.To be clear wowafrican.com is not based in **********. This review is based on the location in *****.

BBB Business Profiles may not be reproduced for sales or promotional purposes.

BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

BBB Business Profiles generally cover a three-year reporting period, except for customer reviews. Customer reviews posted prior to July 5, 2024, will no longer be published when they reach three years from their submission date. Customer reviews posted on/after July 5, 2024, will be published indefinitely unless otherwise voluntarily retracted by the user who submitted the content, or BBB no longer believes the review is authentic. BBB Business Profiles are subject to change at any time. If you choose to do business with this company, please let them know that you checked their record with BBB.

As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.