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Business Profile

Wholesale Beer

The Boston Beer Company, Inc.

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Wholesale Beer.

Complaints

Customer Complaints Summary

  • 4 total complaints in the last 3 years.
  • 3 complaints closed in the last 12 months.

If you've experienced an issue

Submit a Complaint

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

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Complaint status

Complaint type

  • Initial Complaint

    Date:06/08/2025

    Type:Service or Repair Issues
    Status:
    Answered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I am visiting ************, **. *********** is advertising on signs that you can Get $5 via cash app or Venmo when you purchase any (1) can of Sun cruiser. However, when you scan the ** code it is not in fact any (1) can, but rather a full case (which you cannot even purchase at the bar they are advertising), or 2 smaller cases, or lastly 3 24oz drinks. They are deceiving buyers to purchase their beverage and not fulfilling their end.

    Business Response

    Date: 06/12/2025

    Dear Dylan,


    Thank you for your reaching out. We are very sorry for the confusion with the rebate offer that you saw while in North Carolina. After investigating with the rebate and local team there in North Carolina, it appears the offer you saw was placed incorrectly and was not available for you. We have notified the team and they are addressing that in the area. 

    Again, we are sorry for the confusion and rebate not going through for you. As a one time courtesy, I had emailed you directly with a link to a virtual prepaid debit card that you may choose to go towards your next purchase of Sun Cruiser. If you have any further questions, you can follow up by replying to that email. Again, we appreciate you taking the time to share your feedback. We hope you will give Sun Cruiser another chance.

    Cheers,

    Erik Neumann
    Consumer Relations Manager
    Sun Cruiser

  • Initial Complaint

    Date:05/22/2025

    Type:Service or Repair Issues
    Status:
    Answered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Didnt honor a rebate offer. Complete Al steps as described by the business. Claim rejected with no explanation.

    Business Response

    Date: 05/29/2025

    Hi *******,

    Sorry for not being able to connect with your before. We have not received a message from you directly before this notification. If you would like to connect with our team here at Boston Beer, you can go directly to the brand website for whom you had that rebate form, and reach out via our contact form on that page. 

    All our rebates are managed by a third party. To redeem, check on the status of, or otherwise inquire about a rebate status or rejection, please contact ******************* to connect with the rebate company directly. From there a rebate specialist will be more than happy to help you out.

    Please check your junk/spam folder if you do not receive a reply from Avid within 3-5 business days. 

    Cheers,

    **** *******
    Consumer Relations Manager

  • Initial Complaint

    Date:10/07/2024

    Type:Order Issues
    Status:
    Answered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    On Sept 5 ***** o bought a 12 pack of truly from ******* on *************** in ********** and on Sept 7th I noticed that 2 cans were hafe empty o contacted truly and spoke to Tova and customers relations she was going to send me a email to send her the info she requested as of today after numerous phone calls and messages Tova has yet to call me back or send the email

    Business Response

    Date: 10/08/2024

    Thank you for passing this along. I have responded from the initial case and notes from our conversation with *******. We had reached out back on September 12th via email, and never received a response. I have included my email to ******* below. We will correspond with ******* directly on a resolution upon her reply. The email address would show as follows: Truly Hard ******* <*************************************************************>. If ******* is not seeing it, it could have been caught in a spam folder. 

     

    Dear *******,

    I am following back up from your submission on BBB and resending the note that Tova had send along back in September. Very sorry that there was a miscommunication there. 

    Tova had reached out on September 12th asking for the following information. I am not sure if you would still have any of the cans that you had an issue with. However if you do, there is one additional piece of information that can be useful to us if you have it: the inkjet code. This code is in dotted letters and numbers and is located on the bottom of the can and looks similar to this number format: P0181095043. This will allow us to trace everything we need to know about this can, back to when it was filled.

    Cheers,

    **** *******
    Consumer Relations Manager

  • Initial Complaint

    Date:12/21/2022

    Type:Service or Repair Issues
    Status:
    Answered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    On dec 17 I stopped and grabbed two 24 oz twisted tea went to my house and open the first drink as I got to the end of the drink I noticed it tasted differently then I noticed something touching my lip when I would take a drink I dumped the rest of beverage out and noticed there was something inside my can I cut the can open and there was a huge bug witch looked to be a cockroach

    Business Response

    Date: 12/29/2022

    Dear ***********, 

    We are very sorry that there was something in your can of Twisted Tea Original other than our hard iced tea. We take the quality of our products very seriously, and while I am not sure what went wrong in this particular case, I have alerted our Quality Team to investigate this problem further; from the photos you provided, they should have all the information that they need to do so.

    I have also gone ahead with a refund for some new cans Twisted Tea Original. Please allow 3-4 week for the check to arrive. Again, we are very sorry that this happened, and appreciate you taking the time to let us know, we are sincerely thankful for your help.

    Cheers,


    ***********************
    Consumer Relations Manager
    The Twisted Tea Brewing Company

The Boston Beer Company, Inc. is NOT a BBB Accredited Business.

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