Business Profile

Financial Services

World Financial Group Insurance Agency Of Canada Inc.

Headquarters

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Financial Services.

Important information

Customer Complaint:
Due to the volume of complaints received, BBB is publishing the details (text) of 50% of complaints as a representative sample.

Complaints

This profile includes complaints for World Financial Group Insurance Agency Of Canada Inc.'s headquarters and its corporate-owned locations. To view all corporate locations, see

Customer Complaints Summary

127 total complaints in the last 3 years.
22 complaints closed in the last 12 months.

If you've experienced an issue

Submit a Complaint

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

Initial Complaint
Date:02/06/2025
Type:Product Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I registered with World Financial Group (WFG) and paid a $157.50 CAD registration fee on 29th May,2025. Shortly after signing up, I decided not to continue and wanted to request a refund. I have not accessed any services, training, or materials from WFG.

I initially connected with a recruiter who told me she would just show me a presentation. However, the conversation led to me unexpectedly paying $157.50. I wasn’t clearly told what I was paying for or what the commitment was. I felt pressured and misled into registering.

Additionally, I later found out that the application was submitted with a signature on my behalf — I did not personally sign it, and this concerns me. I have tried reaching out to the recruiter several times to discuss a refund, but she has not been answering my calls.

Since I haven’t received any service or support, and considering how the process was handled, I believe I should be refunded in full. I would appreciate BBB’s assistance in resolving this issue.
Business Response
Date: 03/06/2025

Thank you for your inquiry. We've reviewed your concerns
and we've escalated your request to our Operations Team who will respond to you
directly with your requested resolution.

Thank you,
WFG Canada Compliance
Initial Complaint
Date:13/08/2024
Type:Product Issues
Status:
ResolvedMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
On August 9th I signed up to be a member of WFG ** * ****** *** ***** ** ***; with a fee of $172.46 for business license, we went through the process of signing me up for the business license number and was informed there is a email I'd receive in a couple hours to days with my business license number. But after a few hours, I asked them to cancel it and refund. The next day I received an email from World Financial Group with a code. I instantly reached out and asked to cancel and get my refund. I have been asking for refund but they told me they're sorry no refunds. I am within the 10 day remorse period as this happened on August 9th.
Business Response
Date: 29/08/2024
Thank you for your inquiry. We've reviewed your concerns and we've escalated your request to our Operations Team who will respond to you directly with your requested resolution.

Thank you,
WFG Canada Compliance

Customer Answer
Date: 03/09/2024

Complaint: ********

I am rejecting this response because:
I have not received a refund

Sincerely,

**** *****
Business Response
Date: 05/09/2024
Thank you for bringing this matter to our attention. It is our understanding that the Operations Team has provided you with the resolution.

Thank you,
WFG Canada Compliance
Customer Answer
Date: 05/11/2024

Better Business Bureau:

I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.

It took a little while but I am pretty sure I was able to receive my refund!

Sincerely,

**** *****
Initial Complaint
Date:27/07/2024
Type:Product Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I would like to request refund for the associate joining fee of 169.50. This was paid on July 22nd 2024, and it is currently July 27th, 2024 so I am within the 10 day remorse period. Hope this is resolved quickly, thanks.
Business Response
Date: 13/08/2024
Thank you for your inquiry. We've reviewed your concerns and we've escalated your request to our Operations Team who will respond to you directly with your requested resolution.

Thank you,
WFG Canada Compliance
Initial Complaint
Date:04/07/2024
Type:Product Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I started deal with this group on 29th of April 2024 when I paid them 169.50 cad as they promised if I get the license for life insurance via their company sponsorship they will let me work with them .

Actually what happened in the last exam I took for the certificate before applying to the provincial exam . I took a photo of exam questions that was pretended as **** as my boss said to me .

They refused to continue with me and they have been paid to continue with them . Actually I did not cheat on the exam but I took photos of questions to review it after exam I thought it was allowed but it is not

I need a refund my money ** **** **** * ** * ******* *** ******* * They did not wait to ask me what happened.

*** **** ******* ** ****** ** ******* ******* *** ******* .

******* *** **** ** ** *** ****** *** cheater was said by my direct boss her name as ******

I need fully refund of my money just for now as they did not continue with me and treat me badly

Thank you
Business Response
Date: 08/07/2024
Thank you for your inquiry. We've reviewed your concerns and we've escalated your request to our Operations Team who will respond to you directly with your requested resolution.

Thank you,
WFG Canada Compliance

Customer Answer
Date: 10/07/2024

Complaint: ********

I am rejecting this response because:
They tried by this answer to solve it without giving the full refunds.
Actually , the wfg company is not requested to refund only 169.50 cad, they are requested to refund in addition to that amount another 224.87 cad + 22.60 cad that I paid to ****** ******** via the wfg .

So the total amounts requested 169.50+224.87+22.60=416.90cad
IF I violated the exam rules, they could just cancel that exam not all the exams I have already passed and also they prevented me to continue with them which is not needed from my side ******** ***** ***** *** **** ***** , the ****** ******** prevented me from learning resources which I paid for .
** *** ***** **** ** **** *
So you are requested to refund all this amount

Sincerely,

******* ******
Business Response
Date: 29/08/2024
Thank
you for bringing this matter to our attention. It is our understanding that the
Operations Team has provided you with the resolution. Please reach out to the ******* ******** directly with respect to your additional request.
Thank you,
WFG Canada Compliance
Initial Complaint
Date:02/01/2024
Type:Sales and Advertising Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
Would like a refund for the assosciate joining fee of 169.50. This was payed on December, 27th and it is currently December 29th so I am within the 10 day remorse period. I want to refund 224.87 HLLQP Course fees.
Business Response
Date: 02/01/2024
Thank you for your inquiry. We've reviewed your concerns and we've escalated your request to our Operations Team who will respond to you directly with your requested resolution.

Thank you,
WFG Canada Compliance
Customer Answer
Date: 03/01/2024

Complaint: ********

I am rejecting this response because I am not receiving refund money.

Sincerely,

****** *****
Business Response
Date: 18/01/2024
Thank you
for your inquiry. We have confirmed that the fee for joining World Financial
Group has been refunded to you. Please note that the LLQP course fee is
not charged by WFG. As such, please contact the LLQP course provider Oliver
Learning.
Thank you – WFG Canada Compliance
Initial Complaint
Date:18/12/2023
Type:Sales and Advertising Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
On November 23, I found a lady (*********) who invited me to attend a conference at ******* *** ** ******, *** ******* ***** , ******** **** and she said it was Government funded mainly intended for New Comers to Canada. She asked me if I could invite friends but did not have friends available to attend. She concealed much of the information. My day was busy with work but because she kept on insisting that it was an exciting opportunity great for New comers, I should attend even if for a bit. I made it to the conference but did not hear the entire presentation which was to her advantage. She took advantage of this and signed me up saying this is how you register for the business. She kept on concealing a lot of information and did tell me that each step requires payment. After paying registration, she then requested that I have to pay more money to access their training materials . I was not comfortable with paying additional costs. I told her that she should tell me all costs and fees required for me to decide whether this is for me or not. I'm just frustrated and want a refund of my registration because she keeps giving me misleading information and I feel scammed. I told her that I want to close my account, she told me they will not refund my registration. I need a refund because this agent did not tell me that I was registering for a ******* business. My account number or code: ******. And total refund is $157.
Business Response
Date: 05/01/2024
Thank you for your inquiry. We've reviewed your concerns and we've escalated your request to our Operations Team who will respond to you directly with your requested resolution.

Thank you,
WFG Canada Compliance
Initial Complaint
Date:04/12/2023
Type:Product Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
Would like a refund for the associate joining fee of 169.50. This was payed on December 2nd and it is currently December 4th so I am within the 10 day remorse period. * *** ** **** * ******* ** **** ** **** ** ****** **** *********** but I don't want to continue with this and didn't even register with them.
Business Response
Date: 06/12/2023
Thank you for your inquiry. We've reviewed your concerns and we've escalated your request to our Operations Team who will respond to you directly with your requested resolution.

Thank you,
WFG Canada Compliance
Initial Complaint
Date:17/11/2023
Type:Sales and Advertising Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I paid $125 on Tuesday 11/14. I was ******* and I want my money back.
Business Response
Date: 17/11/2023
Thank you for your inquiry. We've reviewed your concerns and we've escalated your request to our Operations Team who will respond to you directly with your requested resolution.

Thank you,
WFG Canada Compliance
Initial Complaint
Date:18/10/2023
Type:Customer Service Issues
Status:
ResolvedMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I have asked WFG (by email several times) to delete my information from their systems to no avail.

I have unsubscribed from their emails many times and they still CONTINUOUSLY send emails to me every week.

I am requesting that ALL of my personal information be deleted from their systems. In addition to this, I no longer want to receive ANY emails from WFG. Delete my email from your system immediately.

******* **** **** ********* ******* *** **** * ********* **** *****
Business Response
Date: 08/11/2023
Thank You for your
inquiry. Our Contracting Team has been advised to delete all your information
from our records. We appreciate your patience in this matter.
Thank You,
WFG
Canada Compliance.
Customer Answer
Date: 08/11/2023

Better Business Bureau:

I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.

Sincerely,

***** *****
Initial Complaint
Date:28/09/2023
Type:Sales and Advertising Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I have moved from WFG to different provider and they told me that I had a debt due to WFG of 914$ and there is no one to constancy any number u called doesn’t let u go further Because u are not a part of WFG anymore. If I don’t know what it is about and why I have not sent this to my email. Because of this my business is suffering. It’s so ********* to post the debt anywhere and the person didn’t even know how it was there. I have emailed too but no response.
Business Response
Date: 29/09/2023
Thank you for your
inquiry. We've reviewed your concerns and we've escalated your request to the appropriate Team who will respond to you directly with your requested
resolution.

Thank you,
WFG Canada Compliance

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World Financial Group Insurance Agency Of Canada Inc. is NOT a BBB Accredited Business.