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Business Profile

Sales Lead Generation

USHUD Cooperative

Complaints

Customer Complaints Summary

  • 30 total complaints in the last 3 years.
  • 15 complaints closed in the last 12 months.

If you've experienced an issue

Submit a Complaint

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

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Complaint status

Complaint type

  • Initial Complaint

    Date:06/03/2025

    Type:Product Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    On February 25th and February 27th, 2025, I paid USHud an initial fee of $100 and a monthly fee of $269 that involved a 3 month membership for buyer leads that they claimed would lead to closings if cultivated. I was told they would only be leads that people had filled out pre-screened forms for and that they convert well. This did not turn out to be true. Of the very few leads and individuals I was able to reach, many said they did not fill out a form or have any intention of buying. Several of the phone numbers and email addresses on the forms did not wish to be contacted and some could not ever be reached due to the phone number and email address being wrong or no longer active. I tried to cancel and they said I would need to wait until August due to a website deal that I was not aware of it going through August. I believe a fair resolution would be a cancellation of any and all monthly charges and a $269 refund, as I did not receive the service and leads I was promised. I appreciate the support and always want to use solid lead generation services that work in the best interest of both parties. Thank you for bringing this to a resolution.

    Business Response

    Date: 06/10/2025

    All leads are user-generated and run through filters looking for obvious errors. They are still leads and will need to be followed up on as well as some will be duds. 


    When the client came on with us, we offered training on how to overcome the avoidance answers they are describing through our training materials housed with *************. The client failed to even look at this material. Had they been willing to try our training materials, they would have had better results. 


    As to the client claiming that they were unaware of additional charges, they signed a contract with both an audio signature as well as an e-signature. A copy of this signed contract has been shared with the BBB. 
    Despite the client having contractually obligated themselves to two more renewals, we are releasing them. The account is set to cancel on 6/25/2025 and never be charged again. We wish the client the best of luck in their next endeavor. 


    Customer Answer

    Date: 06/11/2025


    Complaint: ********

    I am rejecting this response because:

    The number of leads and lead quality was dismal.  In addition, a local realtor reached out to me and said they are running ads with his name and funneling the leads to me (the few I even get).  The entire process has caused me financial difficulties and Ive had 0 conversions, even with a call with one of their specialist and a website training I did with someone they contract out to. 


    Sincerely,

    ******** *******

  • Initial Complaint

    Date:05/27/2025

    Type:Customer Service Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Was promised 10+ buyer leads a month for a period of 3 months. Was also promised additional support when they realized that they hadn't been providing enough leads and receiving nothing. Tried to cancel service but they said I signed a contract. The last month brought 1-2 poorly qualified lead. Service was not as advertised and they failed in every attempt to make it right.

    Business Response

    Date: 06/09/2025

    A refund has been issued for the May renewal. The client is now offline and will not be charged again. 

    Customer Answer

    Date: 06/09/2025


    I am rejecting this response because:

    They have only refunded one month of the 3 month agreement ($349). I would like the full amount refunded ($1047). Subsequent emails to the contact at USHUD were unanswered. The last time I received a call was from the gentleman that promised he would work with me closely to get better leads from the territory. I received no additional leads and had no further contact from him.




    Sincerely,



    ***** ********

    Business Response

    Date: 06/17/2025

    The conversation with the client on 4/7 ended with the client being directed to check in as needed, not the rep scheduling calls. This is standard practice as agents have less set schedule than we do and we need to work around that. Any breakdown in communication was on the client’s end. 

    The statement that the client did not receive any leads after 4/7 is false. A copy of the clients’ leads with date and time stamps has been shared with the BBB.

    We will not be issuing any further refunds. The client was contractually obligated to pay a total of 4 charges. Between releasing them from the contract as well as issuing the refund, the client only paid half of this. 

    Customer Answer

    Date: 06/17/2025


    I am rejecting this response because:

    As their own spreadsheet shows, I received 14 (terrible quality) leads. Much less than was stated I would be receiving (8-10 per month). The Cherokee leads were supposed to be "in addition to" the Bartow leads, as a free addition they added to sweeten the deal. Those shouldn't even be factored into what I paid for. The conversation from the gentleman that contacted me did in fact say he was going to work on my leads to get me more/better quality. There was no response to my subsequent emails whatsoever. This is a poor attempt to justify their terrible service and predatory business practices.



    Sincerely,



    ***** ********

  • Initial Complaint

    Date:05/15/2025

    Type:Customer Service Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    On 12/18/2024 I was contacted by a USHUD representative regarding the service of providing leads for prequalified/vetted home buyers. At the time of consultation, I was expressly told that all leads would be pre-screened and vetted and that I would only be contacted with individuals who were pre-qualified over 500K as the median price for homes in my interested areas are approximately a million dollars. This representation was a material factor in my decision to purchase the service for the first three months. I expressly informed the agent again that all homes in designated areas of interest are 1Million or more and I was not interested in anyone pre-qualified individuals for less than 500K. I also expressly directed her not to automatically renew and run my card. Your representative expressly assured me that all leads would be prequalified that I would receive 15-30 leads monthly that would be vetted and stated that my credit card would not be automatically submitted for auto subscription. However, the leads provided did not meet these criteria. Of the few individuals, I was able to contact, these leads were not vetted or prequalified for the minimum income amount, many stated they were not seeking RE or mortgage information and did not wish to be contacted. Additionally, several phone numbers were incorrect, strongly suggesting the leads had not been contacted or qualified in any way. A majority of the leads sent asked how I got their number.Accordingly, I am requesting a full refund, as I did not receive the service promised. I hope we can resolve this matter promptly and amicably.

    Business Response

    Date: 05/22/2025

    It appears we have been confused with another services sales pitch. Given that the original sale took place over six months ago, it is understandable that such a mix-up could occur.

    To clarify:

    -The client was informed that the leads provided were filtered, not vetted.
    -Price points were not discussed during the original call.
    -The client explicitly provided an audio confirmation for an additional three renewals, which were agreed upon in exchange for the construction of a premium website.

    As a gesture of goodwill and to bring this matter to a close, the client has been released from their final agreed-upon charge and will not incur any further billing.

  • Initial Complaint

    Date:05/02/2025

    Type:Customer Service Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    This company sold me a membership for mortgage leads they claimed would be pre-screened. I was told that they would only forward leads for people they have spoken with and who were expecting my call. This did not turn out to be true. Of the prospects I was able to reach, many said they were not seeking any information and did not wish to be contacted. There were also many wrong numbers, so clearly they had not been contacted. I contacted the company and asked to cancel. I was told that they do not prorate. I believe that a fair resolution would be a 100% refund, as I did not receive the service I was promised.

    Business Response

    Date: 05/20/2025

    While our leads are filtered for obvious errors, they are not pre-screened. We email the buyers, and our sellers contact information for our professionals when the lead is completed and let them know via email that our professional will be in touch shortly.


    Despite requesting a pro-rated refund, the client filed multiple disputes with their credit card company, prior to filing the BBB complaint.Once a dispute is filed with a credit card company, the issue is taken out of our hands and its up to the banks to decide.


    The client is now offline and will not be charged again. 

  • Initial Complaint

    Date:05/01/2025

    Type:Customer Service Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    This raises serious concerns about how USHUD acquires and presents its leads. When I expressed my concerns, I received a dismissive response along the lines of “you signed up for this,” which felt unprofessional and evasive. That kind of response, paired with the lack of transparency in lead sourcing, suggests deceptive sales tactics and minimal regard for the actual value provided.

    The quality of these leads is no better than a scam. They appear to be cold contacts with no intention or awareness of speaking with a real estate professional. This makes it nearly impossible to convert any leads and turns what should be a business resource into a financial loss.

    I believe USHUD is profiting off the hopes of vulnerable real estate professionals—especially newer agents—by offering low-quality, misleading leads under the guise of a legitimate service. I am requesting no further charges and feel a duty to report this to protect others from falling into the same situation. I must be refunded the complete $598.00 that I spent on believing their scamful tactics.


    This business is practicing Scam practices.
    Here are common traits of scam businesses:

    False Promises
    They claim outcomes that are too good to be true (e.g., “Get rich quick,” “Guaranteed credit repair,” “Cure all diseases”).

    Pressure Tactics
    They rush you to act fast (“Limited time only!” or “Act now or lose everything!”) to avoid scrutiny.

    Lack of Transparency
    Hard-to-find contact info, unclear terms, or hiding fees or conditions are red flags.

    Business Response

    Date: 05/01/2025

    100% of our leads are user-generated by the prospective homebuyer. Every lead completes an optional form that is then filtered for obvious errors and are then sent to our professionals in real time. 

    These are still leads and NOT referrals. Not every lead will convert, however we do offer training materials to help convert a higher percentage. The client failed to take advantage of most of the training materials available. Had they taken advantage of the opening call and overcoming objections materials that we offer, they would have been prepared for the avoidance answers they encountered.

    Despite the client having signed a contract for 4 additional charges we have released them from all remaining charges. The account is set to cancel and never be billed again. We wish the client the best of luck in their next endeavor. 


    Customer Answer

    Date: 05/08/2025

    I am rejecting this response because:

    Here’s a revised version of your response incorporating those points clearly and firmly:

    Consumer Rebuttal:
    While I appreciate the acknowledgment of the erroneous 5/1 charge and the issuance of a refund, this response does not resolve the central issues of my complaint.
    First, the merchant continues to deflect responsibility by reiterating that I was purchasing "leads," not referrals or live transfers. However, at no point prior to purchase did the merchant clearly explain the distinction between a lead and a referral, nor was it made clear that these leads were not pre-qualified or even actively seeking real estate services. The marketing and sales materials gave the strong impression that these were viable prospects with real interest in real estate, which turned out not to be the case.
    Second, the suggestion that I was resistant to coaching is both inaccurate and deflective. I attempted to engage with the service in good faith and took steps to utilize the training materials. However, the poor quality and irrelevance of the leads made the service unusable, and there was no indication that continued participation would improve the results. The leads provided showed no intent or readiness to engage in any real estate-related transaction, which calls into question the validity of this business model entirely.
    This company appears to be operating under a misleading business structure that gaslights consumers into believing there is a solid lead generation plan in place, when in reality, they are not generating leads that are actually seeking real estate services. The burden is unfairly shifted onto the client, while the company takes no accountability for the quality, accuracy, or relevance of the product they are selling.
    While I acknowledge the refund of the recent erroneous charge, I am requesting a full refund of the original payment as well, as the service failed to meet even basic expectations and was misrepresented from the start. The merchant’s response does not demonstrate accountability or a genuine effort to resolve the full scope of the issue.

    Sincerely,

    ****** ********

    Business Response

    Date: 05/22/2025

    We hold to our previous response. 
  • Initial Complaint

    Date:04/03/2025

    Type:Sales and Advertising Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    This company promised me 8-12 leads per month. 60%/40%, 60 % would be seller leads and 40 % would be Buyer leads. I signed up for only 3 months. This would be for *************. I signed up on January 7, 2025. Today's date is 4/3/2025. I received only one lead and that person was non-responsive. I have called the company numerous times with no answer or call back. Only a few times a new agent assigned to me did called back he had no idea what county I signed up for. He would extend out my lead time for additional months. I do not want that service. What I signed up for and promised this company did not fulfill its obligation. I have left messages to cancel and requested a cancellation in writing. I believe that the only fair resolution would be a 100% refund.

    Business Response

    Date: 04/10/2025

    We apologize for any frustration experienced by the client.


    While we were able to increase the impressions (screen views) for ******, **, we were unable to have that translate into completed leads. 


    A full refund has been issued and confirmation sent to the client. From here it may take the clients bank 5-7 business days to process the refund. 


    We wish the client the best of luck in their next business endeavor and regret that we could not find success together.  


  • Initial Complaint

    Date:03/03/2025

    Type:Customer Service Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    The transaction took place on January 7th, 2025. I paid $1,047. I was supposed to have "24-7 access to my account manager, *****. I have reached out over 7 times with no response. I then escalated this to ****** *******, *********************************** (member services manager) on February 7th over the phone. He assured me it would be taken care of and I was asked to send proof that ***** was not processing my account or responding which I gladly did. After that I continued to follow up (can provide email proof ) until last Friday. I left an email and message stating I would place a complaint. Today I was told no refund would be given (misspelled message looks to be hastily and carelessly written )but that he is glad to teach me how to process the leads- not what I need at all -the leads themselves are not proper.I was told there is a form the client fills out showing they are a good lead and that they are aware I am calling. Every single one has had such low credit I can not qualify them and is shocked, often angry that I call. I first asked to be refunded within a week-. My experience has been terrible. I was also told I would get a site which was started and not completed.

    Business Response

    Date: 03/11/2025

    Our business hours are Monday through Friday, 9-5 Eastern. At no point have we ever offered 24/7 customer support. *************** was also the point of contract once the client came on board as was discussed on 1/9/2025, not the sales representative.


    We offer real-time, user-generated leads. All leads have completed an optional contact form with 12 data points and are then run through filters. This lead form is intentionally easy to bypass, cutting down on the less than serious consumers. 


    The client described receiving avoidance answers from the buyers and sellers. ****** offered proven coaching on how to overcome these objections through our partnership with *******.  The client was less than receptive to the offered coaching. 


    While we will not be issuing a refund, despite a contract signed by the client, we will be releasing the client from further charges. The account is set to be cancelled on 4/7/2025 and not be charged again. 


  • Initial Complaint

    Date:02/18/2025

    Type:Customer Service Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I was told I had a non commitment and a one time payment to try out their services for three months. They told me I would get one deal out of 12 and I have gotten zero response. The only time I reached someone they asked how I got their phone number. This is a scam and I asked to cancel my subscription with USHUD. Justin A****** had signed me up for an additional 90 days when I asked to cancel but he said he would help me through the process. I do not want this service and they refuse to cancel my request.

    I am not looking for any refund I just wish to not continue they are scamming me.

    Business Response

    Date: 02/20/2025

    It appears as though we may be getting confused with another service. As the BBB complaint does not match any of our documents or conversations with the client. 


    The initial agreement was for 90 days, to be paid monthly. The client then further committed to an additional 90 days in exchange for additional services. This addendum to the initial deal was done with both an audio signature as well as a signed contract through HelloSign. A copy of the signed contract has been shared with the BBB. 


    The client was told to expect an average of at least 10 leads a month. So far, we’ve sent 31 leads to date. 


    On 1/26/2025 the client was sent an invite to our training materials, essentially an instruction manual for converting our leads via coaching materials on the SalesFX/Skool platform. The client did nothing with this invitation. Had the client taken advantage of our training materials or been willing to work with Member Services, they would have enjoyed a much greater level of success with the leads. 


    Despite exceeding production expectations, a signed contract, and the client being unwilling to use the available tools, we are releasing the client from any further obligation, so that the home buyers in their area may be better serviced. The account is set to be cancelled on 2/23/2025 and not be charged again. 


  • Initial Complaint

    Date:02/07/2025

    Type:Customer Service Issues
    Status:
    ResolvedMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    This company sold me a 3 month membership for mortgage leads that they claimed would be pre-screened. I was told that they would only forward leads for people they have spoken with and who were expecting my call. This did not turn out to be true. Of the prospects I was able to reach, many said they were not seeking any information and did not wish to be contacted. There were also many wrong numbers, so clearly they had not been contacted. I contacted the company and asked to cancel. I was told that they do not prorate. I believe that a fair resolution would be a 100% refund, as I did not receive the service I was promised.

    Business Response

    Date: 02/14/2025

    We apologize for any miscommunication. All leads are generated through an optional form and then filtered. An email confirming our lender and agent as the points of contact is sent to the buyers and sellers upon completion of the lead. Due to this miscommunication a full refund has been issued and the account removed. We wish the client the best of luck in their next endeavor. 

    Customer Answer

    Date: 02/17/2025



    Better Business Bureau:



    I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.




    Sincerely,



    **** *****
  • Initial Complaint

    Date:01/03/2025

    Type:Customer Service Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    This business is a scam and representatives portray to assist realtors but they actually don't. When I initially signed up for this service, I was told that I could cancel at any time if the service rendered was not producing results. When I attempted to cancel, I could not get in touch with the person who wasn't truthful, probably just reading a script, however another representative, Justin A****** reached out to me, saying that I could not cancel the services. This service was to send me potential leads, they guaranteed 8 out 17 per month. I initially signed up in August, I tried to cancel in September but was denied. They consistently charged my card, and out of the 25 leads that were sent, I have yet to speak with a single soul! Half of the numbers provided were not in service. This company scammed, hustled, robbed me out of $1200.00. You hear about these horror stories of various companies that prey on realtors, to experience it takes it to a new height of deceitfulness and indecency. If you're reading this, this service, company simply is not worth the hassle. The worst part about it is that, they really hold you hostage because they are not producing adequate leads or results. This is definitely something that I will protect the people in my brokerage and people in my network from. We are in the people business and should do right by them.

    Business Response

    Date: 01/10/2025

    The client was charged because they had signed a contract for additional services. Had the client not opted into the additional services, they could have cancelled at the end of their initial agreement. 

    There are no guarantees on lead volume for real-time leads and no place in the agreement will you find one. Any lead counts given are for past production. By the client’s own reckoning only 50% were bad. While we strongly disagree with their assessment, that would still leave the other 50% as workable. Had they voiced concern that they were still having issues converting after speaking with member services initially, we would have been more than happy to make adjustments, give additional time, and assist the client with how to convert the leads.

    Despite still owing $1,196 in contracted charges, the client has been released from their contract and will not be charged again. 


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