Health Products
True ToneAbout
This business has 1 alert
Important information
- Advertising Review:
On May 10, 2024, BBB contacted True Tone Labs regarding the following claims on the business’s website:
"Sustainable process during manufacturing"
As per the BBB Code of Advertising, https://www.bbb.org/code-of-advertising/ section 36. Environmental Benefit Claims
36.1.1 Advertisers should not make broad, unqualified general environmental benefit claims like “green” or “eco-friendly.”
36.1.2 Advertisers must qualify general claims with specific environmental benefits.
36.1.3 Advertisers must possess competent and reliable evidence (often scientific evidence) to support all environmental benefit claims. Qualifications for any claim must be clear, conspicuous and understandable.
BBB asked that the business specify the exact sustainability measures implemented and their impact. Additionally, we requested that they provide competent and reliable evidence to support their environmental benefit claims.
"Stabilize blood sugar, improve heart health, appetite control"
As per the BBB Code of Advertising, https://www.bbb.org/code-of-advertising/ section 34. Claimed Results, claims relating to performance, energy savings, safety, efficacy, or results for a product or service should be based on recent and competent testing or other objective data.
BBB asked that the business provide comprehensive scientific studies or research supporting their claims relating to the benefits of their berberine supplements. BBB recommended that they hyperlink to these studies on their website for transparency and easy access to consumers.
As of today, the business has failed to substantiate, modify or discontinue its claims.
Business Details
- Local BBB:
- Better Business Bureau of Greater Ottawa
- BBB File Opened:
- 6/5/2024
- Alternate Names:
- True Tone Labs
- Business Management:
- General Manager
Additional Contact Information
- Principal Contacts
- General Manager
- Customer Contacts
- General Manager
- Additional Email Addresses
- Primary: Email this Business
Additional Information
- Business Categories
- Health Products, Weight Loss, Diet Products
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