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Business Profile

Home Electronics

Apple Inc.

This business is NOT BBB Accredited.

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Complaints

This profile includes complaints for Apple Inc.'s headquarters and its corporate-owned locations. To view all corporate locations, see

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Apple Inc. has 222 locations, listed below.

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    Customer Complaints Summary

    • 9,755 total complaints in the last 3 years.
    • 3,511 complaints closed in the last 12 months.

    If you've experienced an issue

    Submit a Complaint

    The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

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    Complaint status

    Complaint type

    • Initial Complaint

      Date:06/09/2025

      Type:Product Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      5/15/25 - Paid $99.99 via Apple Store for a M365 annual subscription renewal 6/4/25 - Lost access to all M365 software across all devices and confirmed ********* account did not have an associated paid subscription applied 6/4/25 - Reached out to ********* customer service to reconcile the payment from Apple store to correctly apply to my ********* account. They said they could not fix - Apple would have to. They recommended I request a refund from Apple and repurchase via ********* directly.6/4/25 - Purchased new M365 subscription directly via ********* for $99.99. Software became available and subscription was correctly applied.6/4/25 - Sent refund request to Apple for $99.99, it was declined.6/5/25 - Sent refund request appeal to Apple for $99.99, it was declined.6/9/25 - Reached out to Apple customer service. Requested refund again. They denied stating their ****************** finalize all purchases as "non-refundable". I asked them if they could fix my subscription, so that I could access my applications and cancel the secondary subscription I purchased. They said they could not. They said to talk to *********, but ********* had already said they could not fix.6/9/25 - I escalated to two Senior Advisors. Both informed me that the refund request appeal is final and they are not able to overturn it. Also, they both informed me that they could not fix my subscription.Therefore - I paid $99.99 via Apple Store for a service that I did not receive and they refuse to provide.Their "non-refundable" clause does not apply, as the contract is null & void due to no service provided. This is a breach of contract, as well as illegal practices under the California Consumers Legal Remedies Act (CLRA).

      Business Response

      Date: 06/30/2025

      June 30, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23445867






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple ************** Terms and Conditions excerpt(s) may be viewed at *********************************************************************:


      B. PAYMENTS, TAXES, AND REFUNDS
      You can acquire Content on our Services for free or for a charge, either of which is referred to as a Transaction. Each Transaction is an electronic contract between you and Apple, and/or you and the entity providing the Content on our Services. However, if you are a customer of ********************** ******************************* or Apple ******************, then that entity is the merchant of record for some Content you acquire from Apple Books, Apple Podcasts, or App Store as displayed on the product page and/or during the acquisition process for the relevant Service. In such case, you acquire the Content from Apple ******************************* or Apple ******************, as applicable, which is licensed by the Content provider (e.g., App Provider (as defined below), book publisher, etc.). When you make your first Transaction, we will ask you to choose how frequently we should ask for your password for future Transactions. On applicable Apple hardware, if you enable Touch ID for Transactions, we will ask you to authenticate all Transactions with your fingerprint, and if you enable Face ID for Transactions, we will ask you to authenticate all Transactions using facial recognition. Manage your password settings at any time by following these instructions: ***************************************************."


      If your primary payment method cannot be charged for any reason (such as expiration or insufficient funds), you authorize Apple to attempt to charge your other eligible payment methods in order from top to bottom as they appear on your account settings payments page. If we cannot charge you, you remain responsible for any uncollected amounts, and we may attempt to charge you again or request that you provide another payment method. If you pre-order Content, you will be charged when the Content is delivered to you (unless you cancel prior to the Contents availability). In accordance with local law, Apple may automatically update your payment information regarding your payment methods if provided such information by the payment networks or your financial institutions. Terms related to store credit and gift cards/codes are available here: *********************************************************************/giftcards. For more details about how Transactions are billed, please visit **************************************************. All Transactions are final. Content prices may change at any time. If technical problems prevent or unreasonably delay delivery of Content, your exclusive and sole remedy is either replacement of the Content or refund of the price paid, as determined by Apple. From time to time, Apple may suspend or cancel payment or refuse a refund request if we find evidence of fraud, abuse, or unlawful or other manipulative behavior that entitles Apple to a corresponding counterclaim.


      C. ACCOUNT 
      Using our Services and accessing your Content may require an Apple Account. An ********************** Account (previously called an Apple ID) is the account you use across Apples ecosystem. Use of *********** is subject to this Agreement and also requires a *********** account. Your account is valuable, and you are responsible for maintaining its confidentiality and security. Apple is not responsible for any losses arising from the unauthorized use of your account. Please contact Apple if you suspect that your account has been compromised.


      G. TERMINATION AND SUSPENSION OF SERVICES
      If you fail, or Apple suspects that you have failed, to comply with any of the provisions of this Agreement, Apple may, without notice to you: (i) terminate this Agreement and/or your Apple Account, and you will remain liable for all amounts due under your Apple Account up to and including the date of termination; and/or (ii) terminate your license to the software; and/or (iii) preclude your access to the Services.


      Apple further reserves the right to modify, suspend, or discontinue the Services (or any part or Content thereof) at any time with or without notice to you, and Apple will not be liable to you or to any third party should it exercise such rights.


      Transactions must be authenticated by entering the Apple Account password, or using Touch ID or Face ID, and ********************** records confirm the Transaction was billed in accordance with the Apple ************** Terms and Conditions.


      Apple received one or more chargebacks from the customer's financial institution. A chargeback indicates the financial account holder initiated a dispute with their financial institution for Transactions which may be considered fraudulent or unauthorized. As a result of the chargeback(s), Apple refunded the associated Transaction(s).


      Chargebacks and other activities in violation of the Apple ************** Terms and Conditions may result in the termination of a ************** account.


      ********************** recommends the customer review ********************** Support articles If you want to cancel a subscription from Apple, available at *********************************************************, and Request a refund for apps or content that you bought from Apple, available at *********************************************************.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      My problem with Apple I called Apple support to address multiple charger disputes that were made without my knowledge, and they continued to charge it.

      Business Response

      Date: 06/20/2025

      June 19, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23444215






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple Media Services Terms and Conditions excerpt(s) may be viewed at https://www.apple.com/legal/internet-services/itunes:


      “B. PAYMENTS, TAXES, AND REFUNDS
      You can acquire Content on our Services for free or for a charge, either of which is referred to as a “Transaction.” Each Transaction is an electronic contract between you and Apple, and/or you and the entity providing the Content on our Services. However, if you are a customer of Apple Distribution International Ltd. or Apple Services Pte. Ltd., then that entity is the merchant of record for some Content you acquire from Apple Books, Apple Podcasts, or App Store as displayed on the product page and/or during the acquisition process for the relevant Service. In such case, you acquire the Content from Apple Distribution International Ltd. or Apple Services Pte. Ltd., as applicable, which is licensed by the Content provider (e.g., App Provider (as defined below), book publisher, etc.). When you make your first Transaction, we will ask you to choose how frequently we should ask for your password for future Transactions. On applicable Apple hardware, if you enable Touch ID for Transactions, we will ask you to authenticate all Transactions with your fingerprint, and if you enable Face ID for Transactions, we will ask you to authenticate all Transactions using facial recognition. Manage your password settings at any time by following these instructions: https://support.apple.com/HT204030."


      “If your primary payment method cannot be charged for any reason (such as expiration or insufficient funds), you authorize Apple to attempt to charge your other eligible payment methods in order from top to bottom as they appear on your account settings payments page. If we cannot charge you, you remain responsible for any uncollected amounts, and we may attempt to charge you again or request that you provide another payment method. If you pre-order Content, you will be charged when the Content is delivered to you (unless you cancel prior to the Content’s availability). In accordance with local law, Apple may automatically update your payment information regarding your payment methods if provided such information by the payment networks or your financial institutions. Terms related to store credit and gift cards/codes are available here: https://www.apple.com/legal/internet-services/itunes/giftcards. For more details about how Transactions are billed, please visit http://support.apple.com/HT201359. All Transactions are final. Content prices may change at any time. If technical problems prevent or unreasonably delay delivery of Content, your exclusive and sole remedy is either replacement of the Content or refund of the price paid, as determined by Apple. From time to time, Apple may suspend or cancel payment or refuse a refund request if we find evidence of fraud, abuse, or unlawful or other manipulative behavior that entitles Apple to a corresponding counterclaim.“


      “C. ACCOUNT 
      Using our Services and accessing your Content may require an Apple Account. An Apple Account (previously called an Apple ID) is the account you use across Apple’s ecosystem. Use of Game Center is subject to this Agreement and also requires a Game Center account. Your account is valuable, and you are responsible for maintaining its confidentiality and security. Apple is not responsible for any losses arising from the unauthorized use of your account. Please contact Apple if you suspect that your account has been compromised.”


      “O. ADDITIONAL APP STORE TERMS (EXCLUDING APPLE ARCADE APPS)
      IN-APP PURCHASES
      Apps may offer content, services or functionality for use within such Apps (“In-App Purchases”). In-App Purchases that are consumed during the use of the App (for example, virtual gems) cannot be transferred among devices and can be downloaded only once. You must authenticate your account before making In-App Purchases – separate from any authentication to obtain other Content – by entering your password or using Touch ID or Face ID. You will be able to make additional In-App Purchases for fifteen (15) minutes without re-authenticating unless you have asked us to require a password for every purchase or have enabled Touch ID or Face ID. You can turn off the ability to make In-App Purchases by following these instructions: https://support.apple.com/HT201304.”


      In order to acquire Apple Media Services Content, the customer must click the button labeled Buy, Free, Subscribe, or a specific price. The customer is then prompted to authenticate the Transaction at the price specified on the following screen by entering the Apple Account password, or using Touch ID or Face ID.


      While Apple empathizes with the customer’s situation, the customer is responsible for maintaining the confidentiality and security of their Apple Account. Apple is not responsible for losses arising from the unauthorized use of the customer’s Apple Account.


      Apple records confirm the Transactions were authenticated via entry of the customer’s Apple Account password, Touch ID or Face ID in accordance with the Apple Media Services Terms and Conditions. As such, Apple declines the customer’s refund request.


      If the customer is concerned an unauthorized person might have access to their Apple Account, Apple recommends the customer carefully review Apple Support articles “If you think your Apple Account has been compromised”, available at https://support.apple.com/en-us/102560, and “Security and your Apple Account”, available at https://support.apple.com/en-us/102614.


      Apple recommends the customer review Apple Support articles “Request a refund for apps or content that you bought from Apple”, available at https://support.apple.com/en-us/118223, “How apps, content, and subscriptions from Apple are billed”, available at https://support.apple.com/en-us/118244, and “View your purchase history for the App Store and other Apple media services”, available at https://support.apple.com/en-us/118212.


      Apple appreciates the support of our customers and strives to reach mutually satisfactory resolutions to all customer requests; we apologize we were not able to do so in this instance.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Billing Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Apple is charging me $14.99 for a subscription that was cancelled before June 9th 2025 but are telling me that the charge is from oct 24th 2024! This is a very scamming move that Apple is making ! They wont allow me to add more storage to my phone because they are trying to collect on something that isnt valid ! And when I contacted Apple about it its no help

      Business Response

      Date: 06/25/2025

      June 25, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23445326






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced complaint number.


      The following Apple ************** Terms and Conditions excerpt(s) may be viewed at *********************************************************************:


      B. PAYMENTS, TAXES, AND REFUNDS
      You can acquire Content on our Services for free or for a charge, either of which is referred to as a Transaction. Each Transaction is an electronic contract between you and Apple, and/or you and the entity providing the Content on our Services. However, if you are a customer of ********************** ******************************* or Apple ******************, then that entity is the merchant of record for some Content you acquire from Apple Books, Apple Podcasts, or App Store as displayed on the product page and/or during the acquisition process for the relevant Service. In such case, you acquire the Content from Apple ******************************* or Apple ******************, as applicable, which is licensed by the Content provider (e.g., App Provider (as defined below), book publisher, etc.). When you make your first Transaction, we will ask you to choose how frequently we should ask for your password for future Transactions. On applicable Apple hardware, if you enable Touch ID for Transactions, we will ask you to authenticate all Transactions with your fingerprint, and if you enable Face ID for Transactions, we will ask you to authenticate all Transactions using facial recognition. Manage your password settings at any time by following these instructions: ***************************************************.


      Apple will charge your selected payment method for any paid Transactions, including any applicable taxes. If you have also added it to your Apple Wallet, Apple may charge your selected payment method in Apple Wallet using Apple Pay. You can associate multiple payment methods with your Apple Account, and you agree that Apple may store and charge those payment methods for Transactions. Your primary payment method appears at the top of your account settings payments page.


      If your primary payment method cannot be charged for any reason (such as expiration or insufficient funds), you authorize Apple to attempt to charge your other eligible payment methods in order from top to bottom as they appear on your account settings payments page. If we cannot charge you, you remain responsible for any uncollected amounts, and we may attempt to charge you again or request that you provide another payment method. If you pre-order Content, you will be charged when the Content is delivered to you (unless you cancel prior to the Contents availability). In accordance with local law, Apple may automatically update your payment information regarding your payment methods if provided such information by the payment networks or your financial institutions. Terms related to store credit and gift cards/codes are available here: *********************************************************************/giftcards. For more details about how Transactions are billed, please visit **************************************************. All Transactions are final. Content prices may change at any time. If technical problems prevent or unreasonably delay delivery of Content, your exclusive and sole remedy is either replacement of the Content or refund of the price paid, as determined by Apple. From time to time, Apple may suspend or cancel payment or refuse a refund request if we find evidence of fraud, abuse, or unlawful or other manipulative behavior that entitles Apple to a corresponding counterclaim.


      The following Apple Support article How apps, content, and subscriptions from Apple are billed excerpt may be viewed at *******************************************************:


      If none of your payment methods can be charged, your account shows a negative balance. You can't buy, download, or update more apps or items until you update your payment method.


      Apple records confirm the customers ********************** Account has an unpaid balance. As such, Apple recommends the customer carefully review and follow the steps outlined in Apple Support article If your payment method is declined in the App Store or iTunes Store, available at *******************************************************.


      If the customer requires further assistance, they may contact Apple Support at *********************************************.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Product Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Hello. I own a pair of Airpods pro. One side stopped working. Since one side works, I decided I'll use that side for work or talking. Since I had headphones for talking, I thought I'd buy headphones for sound. I decided to the Beats studio buds, since I own a pair of Beats over ears and liked the sound quality. I purchased the Beats on May 20th. I didn't love the way they sound so I decided to try out a pair Bose. The sound is better on the Bose, however there were too many connection issues with my iPhone. Today, 6/9/25, I decided to return both items to ******, and buy another pair of Airpod pros. While trying to return, I was told that i can't, I had until 6/3 to return the Beats headphones. I told them that I wasn't aware that the return policy was different than the overall Target's policy. The store manager told me he couldn't override the policy and I needed to call ******. I decided to stay in the store and call, The operator said it was at store discretion, but the store manager said it was NOT store discretion. Then I was told that Beats are an Apple product, and that I need to contact Apple. He said the return policy is on the receipt, however I use the app. I attached a copy of the electronic receipt, and I don't see where it says that. I had this product for under a month, and didn't ask for money back, AND I am purchasing another Apple product. I made a complaint against ******, but the manager said the reason I can't return is because of Apple policy. I am unsure who is at fault, but I am certain that none of this is on my receipt. If this is an Apple issue I would like you to resolve it by allowing me to exchange, or replacing my current airpod that decided to randomly stop connecting. I am a loyal customer, all my ******************** are Mac. I was upset at myself because I was being cheap and didn't want to buy another Airpod Pro. Had I decided to just buy the Pros I would have purchased from the Apple store. Now I wasting time trying to resolve this.

      Business Response

      Date: 06/17/2025

      June 17, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23444729






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple One (1) Year Limited Warranty Accessory excerpt(s) may be viewed at https://www.apple.com/legal/warranty/products/accessory-warranty-english.html:


      “Your Apple-branded or Beats-branded hardware product (“Product”) is warranted against defects in materials and workmanship for a period of ONE (1) YEAR from the date of original retail purchase (“Warranty Period”) when used in accordance with Apple`s user manuals (refer to www.apple.com/support/country). Under this warranty, you will be able to direct your claims to Apple even in situations where you purchased the Apple Product from a third party. If a defect arises during the Warranty Period, Apple, at its option will (1) repair the Product at no charge using new parts or previously used Apple genuine parts that have been tested and passed Apple functional requirements, (2) exchange the Product with a replacement product of the same model (or with your consent a product that has the same or substantially similar features as the original product – e.g., a different model with the same features, or the same model in a different color) that is new or comprised of new and/or previously used Apple genuine parts and has been tested and passed Apple functional requirements), or (3) refund the original purchase price. This warranty excludes normal depletion of consumable parts such as batteries unless failure has occurred due to a defect in materials or workmanship and, damage resulting from abuse, accident, modifications, unauthorized repairs or other causes that are not defects in materials and workmanship.”


      The following Apple Authorized U.S. and Canada Reseller Return and Refund Policy excerpt(s) may be viewed at https://www.apple.com/legal/sales-support/sales-policies/reseller.html:


      “Apple Authorized U.S. and Canada resellers have established their own return and refund policies. When you purchase Apple products from our authorized resellers, you must carefully follow their sales and return policies.”


      Apple records confirm the customer’s Beats Studio Buds + was purchased from an Apple Authorized reseller on May 20, 2025, and it is currently covered by the Apple One (1) Year Limited Warranty Accessory. Apple, based on the terms and conditions of the Apple One (1) Year Limited Warranty Accessory and Apple Authorized U.S. and Canada Reseller Return and Refund Policy, declines the customer’s refund request and recommends the customer contact the Apple Authorized reseller to discuss the Apple Authorized reseller’s return and refund policy as it relates to the Beats Studio Buds + the customer purchased from the Apple Authorized reseller.


      If the customer requires technical assistance, they may contact Apple Support or schedule an appointment for the nearest Apple Store or Apple Authorized Service Provider at https://getsupport.apple.com.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.

      Customer Answer

      Date: 06/18/2025

       

      Complaint: 23444729



      I am rejecting this response because:

       

      Target, the reseller said to contact Apple, now Apple is saying to contact the reseller? Target store manager told me to contact Apple. The reason they said they can’t exchange is due to Apple policy, and their system won’t take it. At this point, this feels like a scam. I want to exchange my beats for AirPod pros (which are more expensive).I do not understand what I’m supposed to do if Apple is saying this is for Target to handle, and Targets response is to contact Apple. You guys are both a scam. 



      Sincerely,



      Kieuna Harris

      Business Response

      Date: 06/25/2025

      June 25, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23444729






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      Apple’s prior response to the Better Business Bureau remains unchanged.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      ResolvedMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      keep buying iphones and they just keep getting stolen

      Business Response

      Date: 06/30/2025

      June 30, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23444201






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.




      While Apple empathizes with the customer’s situation, Apple does not have a formal flagging process for reporting lost or stolen Apple products. When a customer contacts Apple regarding a lost or stolen product, we refer the customer to their local law enforcement agency or insurance investigator, with whom Apple will fully cooperate so the theft can be properly investigated. The customer may also consider inquiring with their insurance provider(s) to determine if they have coverage for loss or theft.


      Information regarding AppleCare+ and AppleCare+ with Theft and Loss is available at https://www.apple.com/support/products/iphone.


      Apple recommends the customer review Apple Support article “If your iPhone or iPad is lost or stolen”,available at https://support.apple.com/en-us/101593.




      Apple considers this matter closed.




      Sincerely,


      Apple Inc.

      Customer Answer

      Date: 07/01/2025

       

      Better Business Bureau:



      I have reviewed the response made by the business in reference to complaint ID 23444201, and find that this resolution is satisfactory to me.




      Sincerely,



      Veronica Little
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      On April 23rd 2025 I went to the local ******* store and purchased a brand new Apple iPhone 16 Pro Max. After a trip to ********* Tn I notice my bottom left speaker wasnt working at all. When I returned home I notified ******* of the issue which they listed as a manufacturing issue and replaced the phone but instead of with a brand new one like I purchased they sent a refurbished one. Well not even a full week later I notice again the bottom left speaker isnt working. Well today June 7th 2025 I contacted Apple iCare about the issue and after running a diagnostics they cant find a issue mind you a diagnostics is just a system check they arent even looking at the actual phone but after this they say they find no issue and offer me to send my phone back to them to see whats wrong with it which will cost me $29.00 on top of they wanna put a hold on my account for $1,282.93 as if I even have that type of money all for a manufacturing problem.

      Business Response

      Date: 06/18/2025

      June 18, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23438420






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple One (1) Year Limited Warranty excerpt(s) may be viewed at https://www.apple.com/legal/warranty/products/ios-warranty-document-us.html:


      “WHAT IS COVERED BY THIS WARRANTY?
      Apple Inc. of One Apple Park Way, Cupertino, California, U.S.A. 95014 (“Apple”) warrants the Apple-branded iPhone, iPad, iPod, Apple TV, HomePod, or Apple Vision Pro hardware product and the Apple-branded accessories contained in the original packaging (“Apple Product”) against defects in materials and workmanship when used normally in accordance with Apple's published guidelines for a period of ONE (1) YEAR from the date of original retail purchase by the end-user purchaser ("Warranty Period"). Apple’s published guidelines include but are not limited to information contained in technical specifications, user manuals and service communications.”


      “HOW TO OBTAIN WARRANTY SERVICE?
      Please access and review the online help resources described below before seeking warranty service. If the Apple Product is still not functioning properly after making use of these resources, please contact an Apple representative or, if applicable, an Apple owned retail store ("Apple Retail") or AASP, using the information provided below. An Apple representative or AASP will help determine whether your Apple Product requires service and, if it does, will inform you how Apple will provide it. When contacting Apple via telephone, other charges may apply depending on your location.
      Online information with details on obtaining warranty service is provided below.


      WARRANTY SERVICE OPTIONS
      Apple will provide warranty service through one or more of the following options:
      (i) Carry-in service. You may return your Apple Product to an Apple Retail or AASP location offering carry-in service. Service will be performed at the location, or Apple Retail or an AASP may send your Apple Product to an Apple Repair Service (“ARS”) location to be serviced. Once you are notified that service is complete, you will retrieve the Apple Product from the Apple Retail or AASP location without delay unless Apple notifies you that the Apple Product will be sent directly to your location from the ARS location.
      (ii) Mail-in service. If Apple determines that your Apple Product is eligible for mail-in service, Apple will send you prepaid waybills and if applicable, packaging material and instructions on how to properly pack and address your Apple product, so that you may ship your Apple Product to an ARS or AASP location. Instructions may be sent to you via email or in hard copy with the packaging material. Once service is complete, the ARS or AASP location will return the Apple Product to you. Apple will pay for shipping to and from your location if all instructions regarding the method of packaging and shipping the Apple Product are followed.”


      “Apple reserves the right to change the method by which Apple may provide warranty service to you, and your Apple Product’s eligibility to receive a particular method of service.”


      Apple records confirm the customer’s iPhone 16 Pro Max was purchased on December 26, 2024, and it is currently covered by the Apple One (1) Year Limited Warranty. On June 7, 2025, a remote diagnostic evaluation of the customer’s iPhone by Apple determined the unit functioned within Apple’s designed product specifications. The customer subsequently reported the issues persisted, hence Apple offered mail-in service to further evaluate, and if needed, service the iPhone at the Apple Repair Center, however, the customer declined. Apple, based on the terms and conditions of the Apple One (1) Year Limited Warranty, declines the customer’s request for a repair or replacement without confirming a hardware defect. However, we will continue to provide support for the iPhone under the Warranty.


      ***It is important the customer be aware there is only one speaker on the bottom of the device (right opening), the other (left opening) is for the microphone.***


      Should the customer wish to update their product purchase date with Apple, they may follow up with Apple Support as described in Apple Support article "Update your proof of purchase”, available at https://support.apple.com/en-us/102261.


      Apple’s support site is available at https://support.apple.com, and Apple Support telephone numbers can be found in Apple Support article “Contact Apple for support and service”, available at https://support.apple.com/en-us/HT201232.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I placed a subscription online with ***** for an app with them and it cost me thirty something dollars for a monthly membership and it want let me in the app with my app ID or email. Nothing just blank. Ive contacted ***** and they say contact apple now . I really wanted to use the app but now I cant cause it want let me . And apple want give me my money back and Zoosk want either so Im out this money for nothing . This is ridiculous. And Ive told Zoosk Id never use there app again. I also filed twice with apple and cant get my money back which is ok now but you should know Im not happy and others should know not to use this app. Cause this is ridiculous to loss your money like this .. I thank you for your time and help and do appreciate it .. thanks so much

      Business Response

      Date: 06/12/2025

      June 12, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23444080






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple ************** Terms and Conditions excerpt(s) may be viewed at *********************************************************************:


      B. PAYMENTS, TAXES, AND REFUNDS
      You can acquire Content on our Services for free or for a charge, either of which is referred to as a Transaction. Each Transaction is an electronic contract between you and Apple, and/or you and the entity providing the Content on our Services. However, if you are a customer of ********************** ******************************* or Apple ******************, then that entity is the merchant of record for some Content you acquire from Apple Books, Apple Podcasts, or App Store as displayed on the product page and/or during the acquisition process for the relevant Service. In such case, you acquire the Content from Apple ******************************* or Apple ******************, as applicable, which is licensed by the Content provider (e.g., App Provider (as defined below), book publisher, etc.). When you make your first Transaction, we will ask you to choose how frequently we should ask for your password for future Transactions. On applicable Apple hardware, if you enable Touch ID for Transactions, we will ask you to authenticate all Transactions with your fingerprint, and if you enable Face ID for Transactions, we will ask you to authenticate all Transactions using facial recognition. Manage your password settings at any time by following these instructions: ***************************************************."


      If your primary payment method cannot be charged for any reason (such as expiration or insufficient funds), you authorize Apple to attempt to charge your other eligible payment methods in order from top to bottom as they appear on your account settings payments page. If we cannot charge you, you remain responsible for any uncollected amounts, and we may attempt to charge you again or request that you provide another payment method. If you pre-order Content, you will be charged when the Content is delivered to you (unless you cancel prior to the Contents availability). In accordance with local law, Apple may automatically update your payment information regarding your payment methods if provided such information by the payment networks or your financial institutions. Terms related to store credit and gift cards/codes are available here: *********************************************************************/giftcards. For more details about how Transactions are billed, please visit **************************************************. All Transactions are final. Content prices may change at any time. If technical problems prevent or unreasonably delay delivery of Content, your exclusive and sole remedy is either replacement of the Content or refund of the price paid, as determined by Apple. From time to time, Apple may suspend or cancel payment or refuse a refund request if we find evidence of fraud, abuse, or unlawful or other manipulative behavior that entitles Apple to a corresponding counterclaim.


      I. SUBSCRIPTIONS
      The Services and certain Apps may allow you to purchase access to Content or Services on a subscription basis (Paid Subscriptions). Paid Subscriptions automatically renew until cancelled in the Manage Subscriptions section of your account settings. To learn more about cancelling your subscriptions, visit ***************************************************. You will be notified if the price of a Paid Subscription increases and, if required, your consent will be required to continue. You will be charged no more than twenty-four (24) hours prior to the start of the latest Paid Subscription period. If we cannot charge your payment method for any reason (such as expiration or insufficient funds), and you have not cancelled the Paid Subscription, you remain responsible for any uncollected amounts, and we will attempt to charge the payment method as you may update your payment method information. This may result in a change to the start of your next Paid Subscription period and may change the date on which you are billed for each period, as displayed on your receipt. We reserve the right to cancel your Paid Subscription if we are unable to successfully charge your payment method to renew your subscription. Certain Paid Subscriptions may offer a free trial prior to charging your payment method. If you decide to unsubscribe from a Paid Subscription before we start charging your payment method, cancel the subscription at least twenty-four (24) hours before the free trial ends.


      O. ADDITIONAL APP STORE TERMS (EXCLUDING APPLE ARCADE APPS)
      APP MAINTENANCE AND SUPPORT
      Apple is responsible for providing maintenance and support for Apple Apps only, or as required under applicable law. App Providers are responsible for providing maintenance and support for Third Party Apps.


      In order to acquire Apple ************** Content, the customer must click the button labeled Buy, Free, Subscribe, or a specific price. The customer is then prompted to authenticate the Transaction at the price specified on the following screen by entering the Apple Account password, or using Touch ID, or Face ID.


      ********************** records confirm the Paid Subscription was purchased and authenticated via entry of the customers ********************** Account password, Touch ID or Face ID in accordance with the Apple ************** Terms and Conditions. As such, Apple declines the customers refund request. The customer must contact the App Provider for maintenance and support of the Third Party App.


      Apple recommends the customer review ********************** Support articles If you can't find or use your in-app purchases, available at *******************************************************, If you want to cancel a subscription from Apple, available at *******************************************************, and Request a refund for apps or content that you bought from Apple, available at *******************************************************.


      Apple appreciates the support of our customers and strives to reach mutually satisfactory resolutions to all customer requests; we apologize we were not able to do so in this instance.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      ResolvedMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      On Wednesday, June 4 I went into the Apple Store at *** in ********. I went into purchase a new iPad and trade in my old . Purchased a new ************************************************** at the table to load my information from my old iPad to my new ipad. The representative at the table started setting my iPad to transfer the information. The new iPad kept freezing up.The representative continue to reset it. After two hours, I asked the representative to bring me a new iPad figuring the one I purchase was damaged. They could not figure out why it was in loading and claimed it was their Wi-Fi. No one else seemed to have a problem. The representative would not bring a new iPad. after four hours and several troubleshooting, the iPad never loaded. We canceled the purchase and I left with my original iPad. I noticed my cellular was not hooked up anymore to my provider, ***** When I called them, they said that there was another iPad that was hooked up to my Cellular. Apparently, the representative moved my cellular information to the new iPad, but never erased the iPad after we canceled the purchase. The problem was the iCloud was not loading onto the new iPad, but apparently my other information loaded. When I called the store, I told the representative on the phone that they needed to find the ipas and make sure that none of my other information was on it. I was told that there was no way they can locate the iPad and that it might have been sold to someone else. I was able to move my Cellular package back onto my old iPad through my***** My concern is that other personal information is still sitting on the defective iPad in the Apple Store. I have no information to contact Coorporate to help me. The representative should have erased everything on the defective iPad and bring a new one for me to load.

      Business Response

      Date: 06/26/2025

      June 26, 2025




      Better Business Bureau
      1112 S Bascom Ave.
      San Jose, CA 95128-3507
      BBB Case ID: 23440270


      Dear Better Business Bureau:

      Thank you for your recent correspondence to the executive offices of Apple.

      This office has been in contact with the customer and while this may not happen in all instances, we anticipate reaching a satisfactory resolution regarding their concerns. Apple has invited them to contact us directly while we continue to support their issue.


      Sincerely,

      Apple Inc.

      Customer Answer

      Date: 06/26/2025

       

      Better Business Bureau:



      I have reviewed the response made by the business in reference to complaint ID 23440270, and find that this resolution is satisfactory to me.

      Nick from Coorporate was extremely helpful in solving my problem and helping me with purchasing a new iPad.

      Sincerely,



      Roni Parker
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Urgent: Reactivate My Deactivated Apple ID My iPhone is Bricked!My Apple ID was unexpectedly deactivated without warning, rendering my iPhone virtually useless. This isn't just an inconvenience; it's a critical disruption to my daily life, as my Apple ID controls all access to my device's features, apps, and data.I'm locked out of iCloud, iMessage, FaceTime, and the App Store. I can't even sign out or erase my iPhone because the account is deactivated. My phone is effectively bricked.I've repeatedly contacted Apple Support, offering to verify my identity with any necessary documentation (ID, purchase receipts, etc.). Despite my cooperation, I've received no explanation, timeline, or effective resolution. The lack of communication is extremely frustrating.I have not violated any terms of service; this deactivation appears to be an error. Reactivating my Apple ID is essential to restore control over my device and digital life. It's the only way to regain access to my iPhone and vital services.I urgently request Apple to: * Review my account. * Allow me to verify my identity. * Reactivate my Apple ID immediately. * Restore access to all associated *********** sole priority is reactivation to unbrick my iPhone and regain access. Please resolve this without further delay.

      Business Response

      Date: 06/30/2025

      June 30, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23440109




      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The customer may request reactivation of their Apple Account at *************************************************.


      The customer may review the iCloud Terms of Service at **************************************************************************************.


      Apple recommends the customer carefully review ********************** Support articles If your Apple Account is locked, not active, or disabled, available at *******************************************************, If you think your Apple Account has been compromised, available at *******************************************************, and Security and your Apple Account, available at *******************************************************.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I was scamed on 2 gift cards and the other 5 someone somehow got the information. I never got to use.

      Business Response

      Date: 06/30/2025

      June 30, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23442982






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      Apple appreciates the customers patience while we worked towards resolving this matter.


      The issue reported by the customer has been satisfactorily resolved.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.

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