Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Manage Cookies
Share
Business Profile

Home Electronics

Apple Inc.

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Home Electronics.

Complaints

This profile includes complaints for Apple Inc.'s headquarters and its corporate-owned locations. To view all corporate locations, see

Find a Location

Apple Inc. has 222 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.

    Customer Complaints Summary

    • 9,755 total complaints in the last 3 years.
    • 3,517 complaints closed in the last 12 months.

    If you've experienced an issue

    Submit a Complaint

    The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

    Sort by

    Complaint status

    Complaint type

    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      On April 23rd 2025 I went to the local ******* store and purchased a brand new Apple iPhone 16 Pro Max. After a trip to ********* Tn I notice my bottom left speaker wasnt working at all. When I returned home I notified ******* of the issue which they listed as a manufacturing issue and replaced the phone but instead of with a brand new one like I purchased they sent a refurbished one. Well not even a full week later I notice again the bottom left speaker isnt working. Well today June 7th 2025 I contacted Apple iCare about the issue and after running a diagnostics they cant find a issue mind you a diagnostics is just a system check they arent even looking at the actual phone but after this they say they find no issue and offer me to send my phone back to them to see whats wrong with it which will cost me $29.00 on top of they wanna put a hold on my account for $1,282.93 as if I even have that type of money all for a manufacturing problem.

      Business Response

      Date: 06/18/2025

      June 18, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23438420






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple One (1) Year Limited Warranty excerpt(s) may be viewed at https://www.apple.com/legal/warranty/products/ios-warranty-document-us.html:


      “WHAT IS COVERED BY THIS WARRANTY?
      Apple Inc. of One Apple Park Way, Cupertino, California, U.S.A. 95014 (“Apple”) warrants the Apple-branded iPhone, iPad, iPod, Apple TV, HomePod, or Apple Vision Pro hardware product and the Apple-branded accessories contained in the original packaging (“Apple Product”) against defects in materials and workmanship when used normally in accordance with Apple's published guidelines for a period of ONE (1) YEAR from the date of original retail purchase by the end-user purchaser ("Warranty Period"). Apple’s published guidelines include but are not limited to information contained in technical specifications, user manuals and service communications.”


      “HOW TO OBTAIN WARRANTY SERVICE?
      Please access and review the online help resources described below before seeking warranty service. If the Apple Product is still not functioning properly after making use of these resources, please contact an Apple representative or, if applicable, an Apple owned retail store ("Apple Retail") or AASP, using the information provided below. An Apple representative or AASP will help determine whether your Apple Product requires service and, if it does, will inform you how Apple will provide it. When contacting Apple via telephone, other charges may apply depending on your location.
      Online information with details on obtaining warranty service is provided below.


      WARRANTY SERVICE OPTIONS
      Apple will provide warranty service through one or more of the following options:
      (i) Carry-in service. You may return your Apple Product to an Apple Retail or AASP location offering carry-in service. Service will be performed at the location, or Apple Retail or an AASP may send your Apple Product to an Apple Repair Service (“ARS”) location to be serviced. Once you are notified that service is complete, you will retrieve the Apple Product from the Apple Retail or AASP location without delay unless Apple notifies you that the Apple Product will be sent directly to your location from the ARS location.
      (ii) Mail-in service. If Apple determines that your Apple Product is eligible for mail-in service, Apple will send you prepaid waybills and if applicable, packaging material and instructions on how to properly pack and address your Apple product, so that you may ship your Apple Product to an ARS or AASP location. Instructions may be sent to you via email or in hard copy with the packaging material. Once service is complete, the ARS or AASP location will return the Apple Product to you. Apple will pay for shipping to and from your location if all instructions regarding the method of packaging and shipping the Apple Product are followed.”


      “Apple reserves the right to change the method by which Apple may provide warranty service to you, and your Apple Product’s eligibility to receive a particular method of service.”


      Apple records confirm the customer’s iPhone 16 Pro Max was purchased on December 26, 2024, and it is currently covered by the Apple One (1) Year Limited Warranty. On June 7, 2025, a remote diagnostic evaluation of the customer’s iPhone by Apple determined the unit functioned within Apple’s designed product specifications. The customer subsequently reported the issues persisted, hence Apple offered mail-in service to further evaluate, and if needed, service the iPhone at the Apple Repair Center, however, the customer declined. Apple, based on the terms and conditions of the Apple One (1) Year Limited Warranty, declines the customer’s request for a repair or replacement without confirming a hardware defect. However, we will continue to provide support for the iPhone under the Warranty.


      ***It is important the customer be aware there is only one speaker on the bottom of the device (right opening), the other (left opening) is for the microphone.***


      Should the customer wish to update their product purchase date with Apple, they may follow up with Apple Support as described in Apple Support article "Update your proof of purchase”, available at https://support.apple.com/en-us/102261.


      Apple’s support site is available at https://support.apple.com, and Apple Support telephone numbers can be found in Apple Support article “Contact Apple for support and service”, available at https://support.apple.com/en-us/HT201232.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I placed a subscription online with ***** for an app with them and it cost me thirty something dollars for a monthly membership and it want let me in the app with my app ID or email. Nothing just blank. Ive contacted ***** and they say contact apple now . I really wanted to use the app but now I cant cause it want let me . And apple want give me my money back and Zoosk want either so Im out this money for nothing . This is ridiculous. And Ive told Zoosk Id never use there app again. I also filed twice with apple and cant get my money back which is ok now but you should know Im not happy and others should know not to use this app. Cause this is ridiculous to loss your money like this .. I thank you for your time and help and do appreciate it .. thanks so much

      Business Response

      Date: 06/12/2025

      June 12, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23444080






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple ************** Terms and Conditions excerpt(s) may be viewed at *********************************************************************:


      B. PAYMENTS, TAXES, AND REFUNDS
      You can acquire Content on our Services for free or for a charge, either of which is referred to as a Transaction. Each Transaction is an electronic contract between you and Apple, and/or you and the entity providing the Content on our Services. However, if you are a customer of ********************** ******************************* or Apple ******************, then that entity is the merchant of record for some Content you acquire from Apple Books, Apple Podcasts, or App Store as displayed on the product page and/or during the acquisition process for the relevant Service. In such case, you acquire the Content from Apple ******************************* or Apple ******************, as applicable, which is licensed by the Content provider (e.g., App Provider (as defined below), book publisher, etc.). When you make your first Transaction, we will ask you to choose how frequently we should ask for your password for future Transactions. On applicable Apple hardware, if you enable Touch ID for Transactions, we will ask you to authenticate all Transactions with your fingerprint, and if you enable Face ID for Transactions, we will ask you to authenticate all Transactions using facial recognition. Manage your password settings at any time by following these instructions: ***************************************************."


      If your primary payment method cannot be charged for any reason (such as expiration or insufficient funds), you authorize Apple to attempt to charge your other eligible payment methods in order from top to bottom as they appear on your account settings payments page. If we cannot charge you, you remain responsible for any uncollected amounts, and we may attempt to charge you again or request that you provide another payment method. If you pre-order Content, you will be charged when the Content is delivered to you (unless you cancel prior to the Contents availability). In accordance with local law, Apple may automatically update your payment information regarding your payment methods if provided such information by the payment networks or your financial institutions. Terms related to store credit and gift cards/codes are available here: *********************************************************************/giftcards. For more details about how Transactions are billed, please visit **************************************************. All Transactions are final. Content prices may change at any time. If technical problems prevent or unreasonably delay delivery of Content, your exclusive and sole remedy is either replacement of the Content or refund of the price paid, as determined by Apple. From time to time, Apple may suspend or cancel payment or refuse a refund request if we find evidence of fraud, abuse, or unlawful or other manipulative behavior that entitles Apple to a corresponding counterclaim.


      I. SUBSCRIPTIONS
      The Services and certain Apps may allow you to purchase access to Content or Services on a subscription basis (Paid Subscriptions). Paid Subscriptions automatically renew until cancelled in the Manage Subscriptions section of your account settings. To learn more about cancelling your subscriptions, visit ***************************************************. You will be notified if the price of a Paid Subscription increases and, if required, your consent will be required to continue. You will be charged no more than twenty-four (24) hours prior to the start of the latest Paid Subscription period. If we cannot charge your payment method for any reason (such as expiration or insufficient funds), and you have not cancelled the Paid Subscription, you remain responsible for any uncollected amounts, and we will attempt to charge the payment method as you may update your payment method information. This may result in a change to the start of your next Paid Subscription period and may change the date on which you are billed for each period, as displayed on your receipt. We reserve the right to cancel your Paid Subscription if we are unable to successfully charge your payment method to renew your subscription. Certain Paid Subscriptions may offer a free trial prior to charging your payment method. If you decide to unsubscribe from a Paid Subscription before we start charging your payment method, cancel the subscription at least twenty-four (24) hours before the free trial ends.


      O. ADDITIONAL APP STORE TERMS (EXCLUDING APPLE ARCADE APPS)
      APP MAINTENANCE AND SUPPORT
      Apple is responsible for providing maintenance and support for Apple Apps only, or as required under applicable law. App Providers are responsible for providing maintenance and support for Third Party Apps.


      In order to acquire Apple ************** Content, the customer must click the button labeled Buy, Free, Subscribe, or a specific price. The customer is then prompted to authenticate the Transaction at the price specified on the following screen by entering the Apple Account password, or using Touch ID, or Face ID.


      ********************** records confirm the Paid Subscription was purchased and authenticated via entry of the customers ********************** Account password, Touch ID or Face ID in accordance with the Apple ************** Terms and Conditions. As such, Apple declines the customers refund request. The customer must contact the App Provider for maintenance and support of the Third Party App.


      Apple recommends the customer review ********************** Support articles If you can't find or use your in-app purchases, available at *******************************************************, If you want to cancel a subscription from Apple, available at *******************************************************, and Request a refund for apps or content that you bought from Apple, available at *******************************************************.


      Apple appreciates the support of our customers and strives to reach mutually satisfactory resolutions to all customer requests; we apologize we were not able to do so in this instance.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      ResolvedMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      On Wednesday, June 4 I went into the Apple Store at *** in ********. I went into purchase a new iPad and trade in my old . Purchased a new ************************************************** at the table to load my information from my old iPad to my new ipad. The representative at the table started setting my iPad to transfer the information. The new iPad kept freezing up.The representative continue to reset it. After two hours, I asked the representative to bring me a new iPad figuring the one I purchase was damaged. They could not figure out why it was in loading and claimed it was their Wi-Fi. No one else seemed to have a problem. The representative would not bring a new iPad. after four hours and several troubleshooting, the iPad never loaded. We canceled the purchase and I left with my original iPad. I noticed my cellular was not hooked up anymore to my provider, ***** When I called them, they said that there was another iPad that was hooked up to my Cellular. Apparently, the representative moved my cellular information to the new iPad, but never erased the iPad after we canceled the purchase. The problem was the iCloud was not loading onto the new iPad, but apparently my other information loaded. When I called the store, I told the representative on the phone that they needed to find the ipas and make sure that none of my other information was on it. I was told that there was no way they can locate the iPad and that it might have been sold to someone else. I was able to move my Cellular package back onto my old iPad through my***** My concern is that other personal information is still sitting on the defective iPad in the Apple Store. I have no information to contact Coorporate to help me. The representative should have erased everything on the defective iPad and bring a new one for me to load.

      Business Response

      Date: 06/26/2025

      June 26, 2025




      Better Business Bureau
      1112 S Bascom Ave.
      San Jose, CA 95128-3507
      BBB Case ID: 23440270


      Dear Better Business Bureau:

      Thank you for your recent correspondence to the executive offices of Apple.

      This office has been in contact with the customer and while this may not happen in all instances, we anticipate reaching a satisfactory resolution regarding their concerns. Apple has invited them to contact us directly while we continue to support their issue.


      Sincerely,

      Apple Inc.

      Customer Answer

      Date: 06/26/2025

       

      Better Business Bureau:



      I have reviewed the response made by the business in reference to complaint ID 23440270, and find that this resolution is satisfactory to me.

      Nick from Coorporate was extremely helpful in solving my problem and helping me with purchasing a new iPad.

      Sincerely,



      Roni Parker
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Urgent: Reactivate My Deactivated Apple ID My iPhone is Bricked!My Apple ID was unexpectedly deactivated without warning, rendering my iPhone virtually useless. This isn't just an inconvenience; it's a critical disruption to my daily life, as my Apple ID controls all access to my device's features, apps, and data.I'm locked out of iCloud, iMessage, FaceTime, and the App Store. I can't even sign out or erase my iPhone because the account is deactivated. My phone is effectively bricked.I've repeatedly contacted Apple Support, offering to verify my identity with any necessary documentation (ID, purchase receipts, etc.). Despite my cooperation, I've received no explanation, timeline, or effective resolution. The lack of communication is extremely frustrating.I have not violated any terms of service; this deactivation appears to be an error. Reactivating my Apple ID is essential to restore control over my device and digital life. It's the only way to regain access to my iPhone and vital services.I urgently request Apple to: * Review my account. * Allow me to verify my identity. * Reactivate my Apple ID immediately. * Restore access to all associated *********** sole priority is reactivation to unbrick my iPhone and regain access. Please resolve this without further delay.

      Business Response

      Date: 06/30/2025

      June 30, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23440109




      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The customer may request reactivation of their Apple Account at *************************************************.


      The customer may review the iCloud Terms of Service at **************************************************************************************.


      Apple recommends the customer carefully review ********************** Support articles If your Apple Account is locked, not active, or disabled, available at *******************************************************, If you think your Apple Account has been compromised, available at *******************************************************, and Security and your Apple Account, available at *******************************************************.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Product Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      On May 10, 2025, I was charged $39.99 for a subscription to the app **************************** offered through Apples App Store.The apps subscription screen prominently suggested a 7-day free trial was included with the yearly plan. However, the trial was not enabled by default a small toggle was hidden and defaulted to off, resulting in me being charged immediately. This deceptive setup caused me to be billed without any warning that I wouldnt receive the trial. I never used the app after being charged.I contacted Apple (who handles the billing), and my refund was denied twice, despite explaining the issue and having never used the product. I also spoke to Apple Support on the phone, and they informed me that the refund system is automated and theres nothing more they can do. I reached out to the developer, and they told me that all billing decisions are handled by Apple.I believe this situation qualifies as misleading advertising and deceptive billing practices, and Im requesting a full refund of $39.99 for a service I did not intend to purchase, did not use, and was misled into subscribing to.

      Business Response

      Date: 06/20/2025

      June 19, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23440685






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple ************** Terms and Conditions excerpt(s) may be viewed at *********************************************************************:


      B. PAYMENTS, TAXES, AND REFUNDS
      You can acquire Content on our Services for free or for a charge, either of which is referred to as a Transaction. Each Transaction is an electronic contract between you and Apple, and/or you and the entity providing the Content on our Services. However, if you are a customer of ********************** ******************************* or Apple ******************, then that entity is the merchant of record for some Content you acquire from Apple Books, Apple Podcasts, or App Store as displayed on the product page and/or during the acquisition process for the relevant Service. In such case, you acquire the Content from Apple ******************************* or Apple ******************, as applicable, which is licensed by the Content provider (e.g., App Provider (as defined below), book publisher, etc.). When you make your first Transaction, we will ask you to choose how frequently we should ask for your password for future Transactions. On applicable Apple hardware, if you enable Touch ID for Transactions, we will ask you to authenticate all Transactions with your fingerprint, and if you enable Face ID for Transactions, we will ask you to authenticate all Transactions using facial recognition. Manage your password settings at any time by following these instructions: ***************************************************."


      If your primary payment method cannot be charged for any reason (such as expiration or insufficient funds), you authorize Apple to attempt to charge your other eligible payment methods in order from top to bottom as they appear on your account settings payments page. If we cannot charge you, you remain responsible for any uncollected amounts, and we may attempt to charge you again or request that you provide another payment method. If you pre-order Content, you will be charged when the Content is delivered to you (unless you cancel prior to the Contents availability). In accordance with local law, Apple may automatically update your payment information regarding your payment methods if provided such information by the payment networks or your financial institutions. Terms related to store credit and gift cards/codes are available here: *********************************************************************/giftcards. For more details about how Transactions are billed, please visit **************************************************. All Transactions are final. Content prices may change at any time. If technical problems prevent or unreasonably delay delivery of Content, your exclusive and sole remedy is either replacement of the Content or refund of the price paid, as determined by Apple. From time to time, Apple may suspend or cancel payment or refuse a refund request if we find evidence of fraud, abuse, or unlawful or other manipulative behavior that entitles Apple to a corresponding counterclaim.


      I. SUBSCRIPTIONS
      The Services and certain Apps may allow you to purchase access to Content or Services on a subscription basis (Paid Subscriptions). Paid Subscriptions automatically renew until cancelled in the Manage Subscriptions section of your account settings. To learn more about cancelling your subscriptions, visit ***************************************************. You will be notified if the price of a Paid Subscription increases and, if required, your consent will be required to continue. You will be charged no more than twenty-four (24) hours prior to the start of the latest Paid Subscription period. If we cannot charge your payment method for any reason (such as expiration or insufficient funds), and you have not cancelled the Paid Subscription, you remain responsible for any uncollected amounts, and we will attempt to charge the payment method as you may update your payment method information. This may result in a change to the start of your next Paid Subscription period and may change the date on which you are billed for each period, as displayed on your receipt. We reserve the right to cancel your Paid Subscription if we are unable to successfully charge your payment method to renew your subscription. Certain Paid Subscriptions may offer a free trial prior to charging your payment method. If you decide to unsubscribe from a Paid Subscription before we start charging your payment method, cancel the subscription at least twenty-four (24) hours before the free trial ends.


      In order to acquire Apple ************** Content, the customer must click the button labeled Buy, Free, Subscribe, or a specific price. The customer is then prompted to authenticate the Transaction at the price specified on the following screen by entering the Apple Account password, or using Touch ID, or Face ID.


      ********************** records confirm the Paid Subscription was purchased and authenticated via entry of the customers ********************** Account password, Touch ID or Face ID in accordance with the Apple ************** Terms and Conditions. As such, Apple declines the customers refund request.


      The customer may review ********************** Support articles If you want to cancel a subscription from Apple, available at *******************************************************, and Request a refund for apps or content that you bought from Apple, available at *******************************************************.


      Apple appreciates the support of our customers and strives to reach mutually satisfactory resolutions to all customer requests; we apologize we were not able to do so in this instance.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.

      Customer Answer

      Date: 06/20/2025

       
      Complaint: 23440685

      I am rejecting this response because:

      Im disappointed that Apples response does not address the actual concern raised in my complaint about the app Home AI AI Interior Design.


      On May 10, 2025, I selected the yearly $39.99 subscription through the App Store. The app clearly promoted a 7-day free trial alongside the plan. I assumed, as most users would, that the trial was included with the purchase. What was not made clear was that the free trial required a small toggle to be manually enabled, and that toggle was hidden and turned off by default. As a result, I was charged in full immediately, without receiving the trial I was led to believe I was activating.


      I never used the app. I canceled immediately and submitted a refund request through Apples standard process, which was denied. My concern is not about subscription policies or how purchases are authenticated. It is about the deceptive setup within the app itself that misleads users into paying full price when they believe they are starting a trial.
      Apples reply completely sidesteps this issue. I am not satisfied with their response and I am requesting that this case remain open for further review. This is not a misunderstanding of their policy. It is a case of misleading app design that Apple allowed on their platform.

      Business Response

      Date: 06/25/2025

      June 25, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23440685






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      Apples prior response to the Better Business Bureau remains unchanged.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.

      Customer Answer

      Date: 06/25/2025

       
      Complaint: 23440685

      I am rejecting this response because:

      As of June 25th, Apple has restated that they consider the matter closed. However, their response has never once addressed the actual concern in my complaint.
      I did not dispute that I authorized a purchase. I disputed that the apps subscription screen was misleading, showing a 7-day free trial offer while hiding that the free trial was disabled by default via a small toggle, which I was not prompted to review or adjust.
      I was charged $39.99 immediately, without receiving the trial that was visually promised in the interface. I canceled right away and did not use the app.
      Apples repeated responses have avoided the core of the issue and rely on generic policy language that does not apply to deceptive design practices by developers using their platform.
      I maintain that my refund request is valid, and I am not satisfied with Apples response. I ask that this complaint remain listed as unresolved.

      Sincerely,

      **** *******

    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I was scamed on 2 gift cards and the other 5 someone somehow got the information. I never got to use.

      Business Response

      Date: 06/30/2025

      June 30, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23442982






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      Apple appreciates the customers patience while we worked towards resolving this matter.


      The issue reported by the customer has been satisfactorily resolved.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Product Issues
      Status:
      ResolvedMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      This is a letter that I wanted to send directly to Apple:Dear Apple Customer Relations, I am contacting you regarding a replacement Apple Watch 7 that Apple shipped to me under an exchange due to misfunctioning ekg. The shipment was marked as delivered by ****** but I never received the package. It was indicated that the package was delivered on 5/22/25. The courier indicated on the signature page that the package had been signed by *. ***** (typed just like that!) I obtained a copy of the signature page. There is NO SIGNATURE AT ALL. There is also no photo. I have been dealing with this with numerous phone calls and emails to both ***** and Apple. As a result, I still have the defective Apple watch in my possession. When I asked when the return packaging would arrive, I was informed that the packaging from the substitute watch would be used. For that reason, I still have the defective watchposss, which is no longer paired with my iPhone. Today, I received an email from Apple stating that I need to present the original receipt which, of course, after multiple years, I no longer have. That said, the watch has been continuously registered under my Apple ID since the time of purchase. Also, it should be noted that I HAVE BEEN MAKING MONTHLY WARRANTY PAYMENTS SINCE MY PURCHASE. I am really tired of getting the run-around and am disappointed in Apple, about whom I have sung the praises since purchasing the very first iPhone. I am also tired of not having a usable watch. Please help me get this nightmare resolved immediately. I have spent hours dealing with this I feel like a ping pong ball being battered back and forth between Apple and *****. I am the victim in this.Apple, I know your history. You are better than this.Thank you ******* *****, MD **************** Thank you for a quick resolution

      Business Response

      Date: 06/26/2025

      June 26, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23436686






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      Apple appreciates the customer’s patience while we worked towards resolving this matter.


      The issue reported by the customer has been satisfactorily resolved. Express Replacement Service D669851651 was completed. A non-return fee of $499.00 plus $32.55 tax was billed on June 20, 2025, however, the full amount was subsequently refunded on June 25, 2025.


      Refunds are generally processed and reflected by a customer’s financial institution within a few days, however, they may take up to 30 days depending on the customer’s financial institution.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.

      Customer Answer

      Date: 07/01/2025

       

      Better Business Bureau:



      I have reviewed the response made by the business in reference to complaint ID 23436686, and find that this resolution is satisfactory to me.




      Sincerely,



      Carolyn Wyatt
    • Initial Complaint

      Date:06/09/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I spent thousands of dollars on a Mac computer with a big screen. Now, there are no browsers that can be used on it. The care team would not help me resolve the issue.

      Business Response

      Date: 06/12/2025

      June 12, 2025






      Better Business Bureau
      *****************************************************************************************


      BBB Case #: 23443324






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The following Apple One (1) ************ Warranty - Mac excerpt(s) may be viewed at ********************************************************************************************:


      WHAT IS COVERED BY THIS WARRANTY?
      Apple Inc. of One Infinite Loop, *********, California *****, U.S.A. (Apple) warrants the Apple-branded hardware product and accessories contained in the original packaging (Apple Product) against defects in materials and workmanship when used normally in accordance with Apple's published guidelines for a period of ONE (1) YEAR from the date of original retail purchase by the end-user purchaser ("Warranty Period"). *********************** published guidelines include but are not limited to information contained in technical specifications, user manuals and service communications.


      The following Apple Support article ****************** for your Apple product after an expired warranty" excerpt(s) may be viewed at *******************************************************:


      Owners of iPhone, iPad, iPod, Mac, or Apple TV products may obtain service and parts from Apple service providers, including Apple Retail Stores and Independent Repair Providers, for a minimum of 5 years from when Apple last distributed the product for sale.


      Service and parts may be obtained for longer, as required by law or for up to 7 years, subject to parts availability. Additionally, Mac notebooks may be eligible for an extended battery-only repair period for up to 10 years from when the product was last distributed for sale, subject to parts availability.


      About obsolete products
      Products are considered obsolete when Apple stopped distributing them for sale more than 7 years ago. Monster-branded Beats products are considered obsolete regardless of when they were purchased.


      Apple discontinues all hardware service for obsolete products, and service providers cannot order parts for obsolete products.


      Mac products obsolete worldwide
      Mac desktops
      iMac (27-inch, Late 2013)


      Apple records confirm the customers iMac ********, Late 2013) was purchased on August 1, 2015, and it was covered by the Apple One (1) ************ Warranty through July 31, 2016. The customers iMac is an obsolete product, and is approximately nine years outside of the Warranty Period. As such, Apple declines the customers request for a refund or hardware service.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Billing Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I was charged $69.99 from Apple for something I have NO clue! I tried paying $10.99 for my Apple Music subscription and they took $69.99 without even telling me. I blocked the business and they still tried to charge me an additional $0.99 and $10.99. Im highly disappointed because now my balance is in the negatives, Im stranded without transportation, and I will absolute say goodbye to Apple. They constantly charge for things people dont even buy or use. Charge two times a month, etc! I want my money back!!! I havent even gotten my music subscription and Apple needs to be SHUT DOWN!!!

      Business Response

      Date: 06/25/2025

      June 25, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23443060






      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The issue reported by the customer has been satisfactorily resolved. The order was refunded on June 11, 2025, to the original payment method. Refunds may take up to 30 days to be processed and reflected by the customer’s financial institution.


      Apple recommends the customer review Apple Support article “View your purchase history for the App Store and other Apple media services”, available at https://support.apple.com/en-us/118212.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.
    • Initial Complaint

      Date:06/09/2025

      Type:Product Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I am filing a complaint against Apple Inc. regarding the unprofessional and unresolved handling of my disabled Apple ID and remaining account ********** ********************** ID was disabled without any clear explanation. I contacted Apple Support multiple times, but they failed to provide any meaningful help. I still have an unused balance in the account, including unredeemed gift cards, but Apple refuses to refund or transfer it. This is unacceptable.Whats more upsetting is that the support advisor, named ********, ended the chat abruptly with a message saying Bye bye! ?? which I found highly disrespectful. When I expressed frustration, the advisor pretended the messages came from a different person, which felt like a deliberate attempt to avoid ***************** a Korean user not fluent in spoken English, I specifically asked to resolve the issue via email or writing, but I was told escalation was only possible by phone, and even then I would receive the same unhelpful information. This makes it impossible for me to resolve the issue fairly.?Desired Outcome 1.A full and clear explanation of why my Apple ID was disabled 2.A refund or transfer of the remaining balance, including unused gift cards 3.A formal apology for the unprofessional customer service ***** ability to handle the matter through email or writing, not just by phone

      Business Response

      Date: 06/25/2025

      June 25, 2025






      Better Business Bureau
      1112 S. Bascom Avenue
      San Jose, CA 95128


      BBB Case #: 23442274




      Dear Better Business Bureau:


      Thank you for your recent correspondence regarding the above-referenced case number.


      The issue reported by the customer has been satisfactorily resolved. The Media Services account has been reactivated.


      Apple recommends the customer carefully review Apple Support articles “If you think your Apple Account has been compromised”, available at https://support.apple.com/en-us/102560, and “Security and your Apple Account”, available at https://support.apple.com/en-us/102614.


      The customer may review the Apple Media Services Terms and Conditions at https://www.apple.com/legal/internet-services/itunes.


      Apple considers this matter closed.




      Sincerely,


      Apple Inc.

    BBB Business Profiles may not be reproduced for sales or promotional purposes.

    BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

    When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

    BBB Business Profiles generally cover a three-year reporting period, except for customer reviews. Customer reviews posted prior to July 5, 2024, will no longer be published when they reach three years from their submission date. Customer reviews posted on/after July 5, 2024, will be published indefinitely unless otherwise voluntarily retracted by the user who submitted the content, or BBB no longer believes the review is authentic. BBB Business Profiles are subject to change at any time. If you choose to do business with this company, please let them know that you checked their record with BBB.

    As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.