We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Manage Cookies
Resources for Businesses My BBB
Share
Business Profile

Apps

Simple

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Apps.

Complaints

Customer Complaints Summary

  • 33 total complaints in the last 3 years.
  • 11 complaints closed in the last 12 months.

If you've experienced an issue

Submit a Complaint

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

Sort by

Complaint status

Complaint type

  • Initial Complaint

    Date:06/12/2024

    Type:Product Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    On June 9th 2024 I saw an add for simple app on ******** and decided to give it a try. I agreed to a monthly subscription of $10 that said had a 30 day money back guarantee. I clicked yes to the 10 dollar charge, saw the charges go through my bank. After that I was asked lots of questions about me by the app. To get started something showed up saying do you want the workbook for $36 dollars, and I clicked out of it, Im not sure how I did but it was gone. Right after that the same thing popped back up that I just clicked out of. I was very confused as to why it was there again and I thought perhaps I did it wrong the first way so it clicked out if it another way, it was very confusing. Then my phone pinged another charge to my bank for $36 dollars for something called the simple workbook. I did NOT agree to this willingly! I found the number connected to this company through my bank it is ***************** and called a couple of times. At first it seemed that I could actually speak to someone, but after a little while, it referred me to an email address and hung up on me. I called again with the same result. The recording even said they are experiencing a great volume of calls and to hold the line only to have it hang up on me over and over. So I emailed the address given over the phone. I sent them this The app was very confusing and misleading causing me to accidentally purchase a simple workbook that I DO NOT want. Please remove this from my account asap. I do not wish to be charged for this at all. I then received email confirmation that they got my email. By morning June 10th I received an email that my subscription was canceled. Along with another email containing the simple workbook download. I will not download because I am afraid this whole this is a scam. I contacted Apple and there is nothing they can do because I seem to have purchased it outside if apple. I didnt even know you could do that. So now I am out $46 and have ****

  • Initial Complaint

    Date:05/31/2024

    Type:Product Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Transaction occured around May 8th, 2024. I attempted the app as I was intrigued by it and it's statements to help improve health. However, once I tried the fasting it suggested while on the free trial, I became sick as I have multiple medical conditions that I cannot go that long without food. I attempted to cancel the trial but it stated that I did not have a subscription. I looked in Paypal as that is where I signed up, and it was not registered for me to cancel it. At this point, I assumed that it did not go through. However, a few days later (May 8th) I was charged $29.99. I emailed customer service requesting a cancellation and a refund as I was unable to cancel it. Per policy, **********************************************, I have to do as the app suggests every day for 7 days and prove that I have before I receive a refund. I cannot physically do 7 days of this. The company is now refusing the refund. I understand the policy but I physically do not have access to the account AND I have medical conditions that prohibit me continuing with program.

  • Initial Complaint

    Date:05/31/2024

    Type:Product Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I signed up for a trial period of Simple. I cancelled prior to the end of the trial period, and was still billed $29.99 on Jan 21st. I again contacted Simple and asked for a refund. No reply. On April 21st, I was charged $59.99 without my consent (was charged to my PayPal account). I have contacted Simple several times requesting a refund for both charges and the "Simply" refuse. This website is a scam and a fraud. They make it impossible to cancel and just keep billing.

  • Initial Complaint

    Date:04/12/2024

    Type:Order Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Signed up for introductory offer, and did not opt for auto-renewal. Stopped using the app within a few days. 3 months later (this morning) I saw a $59.99 charge come through on Apple Pay. I immediately cancelled the subscription and notified Simple Life via email for a refund. This all happened within 10 minutes of the transaction. Simple Life had refused to refund my money.

  • Initial Complaint

    Date:03/15/2024

    Type:Billing Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I signed up for a week for $4.99 and upon my signing up they charged me $49.99 for digital workbooks I did not ask for then after a week they charged me $29.99 to continue my membership. I feel that I have been scammed.

  • Initial Complaint

    Date:01/26/2024

    Type:Delivery Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Today 1/9/24 I was charged for a subscription that I CANCELED a month ago. No refund policy. Hard to contact company. This is a scam. ***** unexpected out of my account with no warning.

  • Initial Complaint

    Date:10/19/2023

    Type:Service or Repair Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    In 2022 I did a trial membership to Simple. I had not renewed it or authorized a renewed subscription. Out of the blue on 10/14/2023 Simple charged my debit card via Apple Pay for $79.20. I have notified my bank and they are investigating the charge, but said I need to reach out to Simple for them to rectify the situation directly. When I reached out, they said they have canceled my membership, but would not refund the money. Instead they have me as an active member to their program. I stated I never authorized this membership or gave them permission to charge me for it. They are no longer replying.

  • Initial Complaint

    Date:09/12/2023

    Type:Product Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I chose to do a $1 free 1-week trial of the Simple intermittent fasting app. Then it offered me a substantially reduced price yearly subscription and I decided to try it, there being a further "cancel within 30 days if not satisfied guarantee." Then I was charged twice. The next day when I noticed the double charge, I emailed them and said that I did not request anything additional and please remove the second charge. A week went by before they responded, and they said that they would not refund it because it was for "workbooks". I never requested or downloaded the workbooks, and I never used the app. I emailed them back immediately saying that I wanted to cancel everything if that's how they did business. I was told they would not refund me because I hadn't met their criteria of using the app for two weeks "without seeing results." Firstly, that's ridiculous, because using the app for two weeks would be longer than the initial "trial period" of one week. Secondly, I did not see results because I wasn't interested in their app after they charged me for something I did not want. At one point they offered to refund $21 of the $92 that they got from me, but that email went to spam and I didn't see it within their response period so I received nothing back even though I reqested a full refund immediately after purchasing the app and NOT requesting the workbooks for an additional charge. I have the email exchanges to prove it. Shady company, bad practices. Looks like I'm not the only one scammed from the other complaints here.

  • Initial Complaint

    Date:08/25/2023

    Type:Product Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I signed up for a trial with Simple. When trying to log in to cancel my trial, the app could not find my email. I could not access my account to cancel, and now they are telling me I cannot get my $79 back. The requirements to get a refund are absurd. I could not access my account to cancel a charge, and now they are telling me I cant get a refund. This company is predatory.

  • Initial Complaint

    Date:08/01/2023

    Type:Billing Issues
    Status:
    Unanswered
    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I asked to do a free week trial for $1 to see if I like the app and the way it works. An hour later I told them I dont like it about an hour later and to not charge my card and they already charged me for the 3 months and the extra for premium. So it was about $80. I messaged them 10 times and they wont refund me. I want my money back. It was not approved to charge me anything but the $1.

Simple is NOT a BBB Accredited Business.

To become accredited, a business must agree to BBB Standards for Trust and pass BBB's vetting process.

Why choose a BBB Accredited Business?

BBB Business Profiles may not be reproduced for sales or promotional purposes.

BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

BBB Business Profiles generally cover a three-year reporting period, except for customer reviews. Customer reviews posted prior to July 5, 2024, will no longer be published when they reach three years from their submission date. Customer reviews posted on/after July 5, 2024, will be published indefinitely unless otherwise voluntarily retracted by the user who submitted the content, or BBB no longer believes the review is authentic. BBB Business Profiles are subject to change at any time. If you choose to do business with this company, please let them know that you checked their record with BBB.

As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.