Business Profile

Farm Supplies

Rural King Supply

This business is NOT BBB Accredited.

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Important information

Customer Complaint:
Better Business Bureau has received customer complaints against Rural King which allege delays or difficulty getting orders, sold defective products, difficulty obtaining refunds, and poor customer service. Rural King has addressed all complaint brought to its attention.

Complaints

This profile includes complaints for Rural King Supply's headquarters and its corporate-owned locations. To view all corporate locations, see

Customer Complaints Summary

122 total complaints in the last 3 years.
33 complaints closed in the last 12 months.

If you've experienced an issue

Submit a Complaint

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

Initial Complaint
Date:06/23/2025
Type:Delivery Issues
Status:
ResolvedMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
At 3:36 pm on January 23, 2025 I placed an online order for a single person cow skin hammock, online (rural king advertising on ******) and at the rural king website it showed they were in stock for ***** at my Owensboro store. Online ready for pick up in 45 min, I showed up after gymnastics practice (1hr35 min) and was told they did not have them in stock and could not find it and would have to cancel my order, I have the confirmation and did not receive a cancellation until I called customer service on my way home, customer service told me I could not get it for *****, I can look online right now and they are still ***** but no longer have them listed as available at *********. The screenshots I have show available and if I order from ********** it's *****, I am including call logs as well as email times. I did not receive a cancellation until well after the pick up time and I got off the phone with the very rude customer service representative. I would not ******** over 10$ but the fact that they took my order I came up there for pick up and was turned away because they couldn't find the item really bothers me. When I called customer service they raised the price while it is still clearly advertised online for *****, I had other people look it up and try to order it ?? And actually looking at the email it now says the order was placed at 8:35 pm ??? I just wanted to place an order online for the same item for the same price, and got a unprofessional and poor attitude from the customer service representative, I don't know "who controls there advertising or website" or why it would have told me and taken my order for my specific store if they didn't but the customer service and resolution was terrible. At this moment I can order it from ********** ( I have screenshots from another phone I can provide that they are in stock at *****)
Business Response
Date: 06/25/2025
Good Afternoon!
I hope this message finds you well. I wanted to personally reach out regarding your recent feedback about your experience with us. Please accept our sincere apologies on behalf of everyone at Rural King. We are committed to continuous improvement, and as part of that, we place great importance on the feedback we receive from our customers. If you have any further comments, questions, or concerns, please don’t hesitate to get in touch with us. Your satisfaction is important to us, and we appreciate you sharing your thoughts. I have reviewed your order and complaint. Upon this review, we have made a decision to send you a $50 gift card to make up for the price issue and the time you spent at the store. I will be mailing this out to you this week
Customer Answer
Date: 06/25/2025
Better Business Bureau:

I have reviewed the business' response regarding complaint ID 23509187 and am satisfied with this resolution.

Sincerely,

Matt Laughead
Initial Complaint
Date:06/06/2025
Type:Service or Repair Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
In September 2022, my wife and I purchased a mower from ******* Rural King. The assistance manager sold us an extended warranty plan through TlRural King. Two issues; Firstly, we were told that the Rural King plan would start once the standard manufacturer warranty ended.Secondly, we were sold a repair and replacement plan. It was explained that were anything to happen to the mower, even if we were driving down the road at 1 A.M drunk and wrecked it, bring it in, no questions asked, and it would be replaced.Yes, replaced. After I have had issues now with the mower, Rural King warranty center advised that I purchased a repair and maintenance plan, that they do not replace items over $300 value. Now they are denying my claim for a repair, saying that since I use the mower commercially, that the protection plan only covers a yearly maintenance.
Address: ***** Market Ctr
City: *******
State: **
Zip: 24202
Business Response
Date: 06/13/2025
Thank you for reaching out to us. Upon reviewing your case, wed like to remind you that our warranty explicitly excludes coverage for commercial use. When you initially purchased the product, it was indicated that it would be used for residential purposes. However, it has come to our attention that the product is now being used in a commercial capacity for yard work, which unfortunately falls outside of the warrantys terms.
We understand that wear and tear are inevitable with regular use, and were here to assist you with any necessary repairs. However, please note that these would not be covered under the warranty due to the commercial usage.
If you have any further questions or would like to discuss alternative options for repair or service, feel free to reach out to us directly.
Thank you for your understanding.
Initial Complaint
Date:06/04/2025
Type:Service or Repair Issues
Status:
ResolvedMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I purchased 5 orders of lights described as a tray of 12. I called the business to ensure I understood it correctly as being a tray of 12. The employee confirmed my thinking and told me to proceed with ordering them online and that shipping would be refunded for my inconvenience. When the product arrived it was an order of one single item. When I contacted the business again - the employee explained that it was their error and they are working to resolve the incorrect description on the website. Ive explained that I want refunded and weeks later have yet to get a resolution.
Business Response
Date: 06/05/2025
Good afternoon, customer has been refunded in full for the order and does not need to send the items back.
Customer Answer
Date: 06/06/2025
Better Business Bureau:

I have reviewed the business' response regarding complaint ID ******** and am satisfied with this resolution.

Sincerely,

******* ******
Initial Complaint
Date:05/11/2025
Type:Delivery Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
Order freezer online from *********** store physical called to confirm that it was only store to carry this size. Before order placed an order and within the same time I order they. Cancelled the order.. the sad part I arrived at the store 6 of them still on skid in center display aisle the email claimed he knew nothing so I played recording back technology isn't it great both employees lying because they didn't want to do no work
Business Response
Date: 05/12/2025
Good afternoon, We do apologize that the order was canceled by the store location. I do show that the funds were released back to the form of payment which was a **** option on the site. If you do not see those funds in 7-10 days please reach out to Sezzle customer service directly.
Initial Complaint
Date:05/09/2025
Type:Service or Repair Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
Chicks keep dying. I have gone twice and bought multiple chicks and they keep dying from the ********* store. I have now lost 20. I want a refund. When I was in the store there were numerous dead chicks in there and a ton of chicks in the sink tank. They are not being mishandled by the store employees. They are not healthy when they get them in. I'm super upset and heartbroken.
Business Response
Date: 05/13/2025
Good afternoon, our store manager ate 102 has reached out to *****, they are working to get replacements if that is no able then they will be refunded.
Initial Complaint
Date:04/21/2025
Type:Service or Repair Issues
Status:
ResolvedMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I placed an order (order #*******) for dog flea collars to Rural King on line. They sent an email saying the order was cancelled. That shouldn't have been a problem and I ordered and received the dog flea collars elsewhere. Now I get emails from Rural King stating they are shipping some flea collars and have received a few. I have received several email that are saying that saying something untrue like the order is cancelled when it is not is normal and OK. After all of the emails and telling me anything else is now cancelled I get an email today saying they are shipping more dog flea collars. Since I don't have any more dogs and the flea collars are good for the year, what they are sending me are totally useless. Rural King also still has my money, the entire amount of the order at $1,608.70.
Business Response
Date: 04/21/2025

Thank you for bringing this matter to our attention. We appreciate the opportunity to clarify the situation regarding Order #*******.
Upon review, several items from the original order were unfortunately canceled prior to shipment. When the customer contacted us on April 17, the remaining items had already shipped and, per our shipping and cancellation policy, we were unable to stop or cancel the shipment at that point. We sincerely apologize for any inconvenience this may have caused.
The original pending authorization on the customers payment method was for the full order amount of $1,608.70. However, Rural King only captures payment for items that are actually shipped. As such, the final amount charged was $478.35, reflecting only the seven items that were fulfilled and shipped.
To assist the customer further, we have issued a Return Shipping Label (RSL) should they wish to return the items received. We remain committed to working with our customers to ensure a fair and satisfactory resolution in accordance with our policies.
If the customer has any additional questions or needs further assistance, we welcome them to contact our ************* Team directly. We are here to help and are committed to providing a positive customer experience.
Customer Answer
Date: 04/22/2025
RECENT ACTIVITY

Description Amount
************************** MATTOON
Pending -$1,608.70
*********** ************ ************ AR 6455 DEBIT CARD PURCHASE
04/18/2025 -$81.87
*********** ************ ************ AR 6455 DEBIT CARD PURCHASE
04/17/2025 -$82.64
MOBILE DEPOSIT
04/17/2025 +$281.75
****** ***** (CI 04-15-25 WINCHESTER ** 6455 DEBIT CARD PURCHASE-PIN
**/**/2025 -$20.00

Customer Answer
Date: 04/22/2025
As per the original uploaded email copy, Rural King said that the order was cancelled period. Since they are sending stuff after saying it was cancelled, they told me something that was not true. I had no problem with them cancelling the order if they were really going to cancel the order. My problem is with them sending stuff after they said they cancelled the order and I now have duplicates that are totally useless to me. I also just sent a copy of a portion of my bank account which clearly shows the full charge of $1,608.70 on my account.
Business Response
Date: 04/23/2025
Hello,
We are going to refund the entire order for the customer and apologize for the miscommunication.
Customer Answer
Date: 04/25/2025
Better Business Bureau:

I have reviewed the business' response regarding complaint ID ******** and am satisfied with this resolution. I have now finally received all of my money, finally. The fact that they kept trying to say all of the mess was just normal business and it was all OK will never set right with me.

Sincerely,

****** ******
Initial Complaint
Date:03/27/2025
Type:Product Issues
Status:
ResolvedMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
Order #******* Order Date : Thursday, Jan 30 2025 at 3:22PM I placed an order for multiple storage totes. They were given to me in a large stack. At the bottom of the stack I discovered there were 3 totes that were used previously maybe at the store level, because they had sticker on them for inventory or something. These three were cracked, damaged, well used on the bottom. I checked my order receipt and it says to report any damaged items on the phone iit does not state to bring to the store if it's damaged. I reached out via that information and was informed by the representative that they have had multiple issue with these exact totes breaking, and there should be no issue with my refund. They stated there was a chance I wouldn't even have to mail them in, but he couldn't guarantee. There was no mention of going too the store.. He had me take photos of all three totes. When I didn't get an email confirmation I called back and got a different representative he said the same thing, that he would submit the refund request for the broken items and should be no issue.Later, instead, after waiting for my refund for days I get an email saying to return to the store instead, because the **** thought I had ordered them online I guess? why didn't they check this instead of wasting my time? Why did I have to take multiple photos??So I prepare to bring them in, and then I receive a follow up email, saying instead, don't worry we are working on resolving this issue with your refund. So I held off, since they tell me they are fixing it. I NEVER got the refund for the totes and they made me wait so long it's past the ******************************** wait for a refund that never came, then I get told to go to the store, then someone else tells me they are working on my refund and not to worry. What a mess. I'm still stuck with three broken totes. I bought 35 totes in three orders ($280 of totes), and only 3 had issue, ($25) but this return is a nightmare
Business Response
Date: 03/29/2025
The last email that we sent the customer was as follows:
"Hello,
Our ************************ wanted to reach out to you about your recent RMA request. Unfortunately, due to this being an in-store pickup order, you will need to contact the store about exchanging for the correct item or for a refund. You can reach the **************, IN store at ************. We do apologize for any inconvenience that this has caused. Thank you, **************************. "
However, due to the confusion, we have issued a refund for the 3 totes. For future reference, any in store purchases must be handled in store. We apologize for any inconvenience.
Customer Answer
Date: 03/31/2025
Better Business Bureau:

I have reviewed the business' response regarding complaint ID ******** and am satisfied with this resolution. The receipt I received stated to reach out via phone for damaged items, which contradicted the info about returns in store, that's where the original confusion arose. The wording may need revision on receipts if damaged in store items are also meant to be returned to store, as I followed what was advised (call, send pics and wait for the refund). But I did receive the refund, and I am satisfied with the result, just mentioning for future customers.
I consider this matter resolved
Sincerely,
******
Initial Complaint
Date:03/01/2025
Type:Sales and Advertising Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
I purchased 16 chicks from the ************ ky store 4 days ago. They immediately started dying. Before asked no, this is NOT my first chicks. Im also a breeder and have 260 laying hens. However, I decided to take my deceased one to the vet for a verification on what was happening as Ive never seen such. All are infected with new castle disease. Yes, these were seperated completely from my flock in a brooder with a heat lamp at the appropriate temperature in my home. Never anything could have been brought in from any of mine Ive had for a very long time. Im very unsettled by this! Over $60 in dead chickens.
Business Response
Date: 03/19/2025
******** we do apologize for this situation. I will be sending a gift card to cover the purchase amount of the Chicks.
Initial Complaint
Date:03/01/2025
Type:Service or Repair Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
In October 2024 I saw on Rural King's website, with their Fremont store selected as My Store [sometimes called Norwalk store but address is Fremont], cases of 12 Ball jars with lids and rings offered at $12.99, about half amazon's price, and their website said they were in stock. I drove to ******* to get some. Their store had none. I asked for a rain check, but they refused, as a matter of policy, to give rain checks. I told them that Ohio law trumped their policies and I wanted a rain check. That got nowhere. So I left the store, checked the *********************'s website, and wrote RK a comment saying I wanted a rain check. They gave me a bunch of BS, refusing to issue a rain check. After much stonewalling the *** gave me the number for their lawyer. I called and left a message. A lawyer called me, who said there's no such thing as a rain check; I referred her to the OAG's website, specifically *************************************************************** which covers bait advertising and rain checks. She gave me more BS, and I filed a complaint with the ***'s office, number *******, which anyone in **** with a similar complaint should reference. I noticed several complaints on exactly this issue on BBB's site.RK's lawyer sent a response to the ***, which was simply hogwash; for example, he tried to claim that since their terms and condition **** says stuff might not after all be in stock, they're off the hook. However, on the OAG's website *************************************************************** I found that plainly refuted. He tried to claim the law covered only sale items, also BS. I'm running out of characters, so I will not detail the other BS RK's lawyer offered. I will share more if you wish, [send me an email so I can forward emails to you] so you can make an accurate assessment of RK's business practices. I do not feel that ** has treated me honorably, or made any effort to comply with Ohio law. They are scofflaws.
Customer Answer
Date: 03/04/2025
Can you send me an email address to which I can forward emails between Rural King and myself ? And perhaps ones from the ****************************** forwarding Rural King's lawyer's responses [which I disagree with most thoroughly, and refute] ?
If not, please tell me so, then wait a couple of days, then send me another link and code to get me back here ? I will use 'print to pdf' meanwhile and attach pdfs of the emails, but I probably can't do it in whatever is left of my 30 minutes.

Business Response
Date: 03/20/2025
We appreciate the opportunity to respond to the complaint filed by Mr. **** ********.

Mr. ******** complaint concerns the availability of Ball jars at our *******, ****, location. As previously communicated to Mr. ******** and the ********************** office, the item in question was listed at our regular price, not as part of a limited-time sale or promotional event. While an inventory discrepancy may have momentarily affected in-store availability, the product remained available for purchase online at the advertised price, with options for delivery or future in-store pickup.

Our websites Terms and Conditions, which are accessible on every product page, inform customers that inventory levels may fluctuate and are not guaranteed to be accurate in real-time. Additionally, Ohio Administrative Code 109:4-3-03, which governs rain checks, does not apply to this situation as the item was not a promotional sale item and was still available for purchase through alternative means.

We regret any frustration Mr. ******** experienced, but our policies align with both industry standards and Ohio consumer protection laws. As a business committed to customer satisfaction, we made multiple attempts to assist Mr. ********* including providing alternative purchase options. Unfortunately, he declined these resolutions and has continued to pursue an unwarranted claim.

Given that the product remains available for purchase and there is no violation of Ohio law, we consider this matter resolved.
Customer Answer
Date: 03/22/2025
I do not accept Rural King's response.
Please see the various RK PDF1-5 which are emails concerning this. I address and dispatch RKs arguments in them.
Please see the *********************'s webpages listed in the email. It is abundantly clear to me that Rural King advertised a product at a price, said it was in stock, and then refused to honor it or give a rain check. This violates Ohio law. ** keeps dancing around this, but they cannot get around the fact that they are refusing to issue the rain check.
In my half hour I'm not going to be able to respond to RK's response. Please email me and I'll send you my response when that lets me back in.
Initial Complaint
Date:02/06/2025
Type:Service or Repair Issues
Status:
AnsweredMore info
Complaint statuses
Resolved:
The complainant verified the issue was resolved to their satisfaction.
Unresolved:
The business responded to the dispute but failed to make a good faith effort to resolve it.
Answered:
The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
Unanswered:
The business failed to respond to the dispute.
Unpursuable:
BBB is unable to locate the business.
Bought a 5000 watt generator from the store it did not put out electric, they told me they would call when ready. They never called, and said it was put back on the floor and someone else bought it again. I went to argue about it then they told me it was abandonment so there was nothing to do about it..
Business Response
Date: 02/18/2025
From the store manager: Thank you for bringing your concerns to our attention. We understand that you may feel frustrated with the situation regarding your generator. Wed like to take this opportunity to clarify the events that led to the decision to dispose of the unit.The generator was originally dropped off for repair in August of 2023. I assumed my role at the store in February 2024, at which time I discovered the generator, along with several other customer items, had been left in the shop for an extended period. After reviewing our policies with Loss Prevention, my regional team, and our legal department, it was confirmed that the merchandise met all criteria for being considered abandoned.
There seems to have been a miscommunication regarding your generator. The confusion about your unit being "sold out from beneath you" was actually related to another item, and we apologize for this mix-up. Our Farm *** had made contact with you earlier, asking that you collect your unit. At that time, you mentioned that you had been busy and had not yet been able to retrieve the generator. By that point, the unit had already been here for over six months. To accommodate you further, the store manager personally allowed for an additional month and a half before taking the necessary action to dispose of the unit, in line with company policy.
We understand how frustrating this situation can be, and we want to assure you that every effort was made to reach out and provide ample opportunity for you to collect your merchandise. However, after a prolonged period, and after careful consultation with our district team and Loss Prevention, we had no choice but to proceed with the disposal of the generator, as per company policy.
We deeply regret any confusion or inconvenience this has caused and hope this explanation clarifies the circumstances. We value your business and would be happy to assist you further if you have any additional questions or concerns. A refund will not be issued for these reasons.

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Rural King Supply is NOT a BBB Accredited Business.