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Business Profile

Vitamins and Supplements

Nature's Bounty

Headquarters

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Vitamins and Supplements.

Complaints

This profile includes complaints for Nature's Bounty's headquarters and its corporate-owned locations. To view all corporate locations, see

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Nature's Bounty has 4 locations, listed below.

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    Customer Complaints Summary

    • 38 total complaints in the last 3 years.
    • 11 complaints closed in the last 12 months.

    If you've experienced an issue

    Submit a Complaint

    The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

    Sort by

    Complaint status

    Complaint type

    • Initial Complaint

      Date:04/16/2025

      Type:Customer Service Issues
      Status:
      Answered
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      On 4/8/2025 I sent an email that request to delete my data. They replied with some complicated instructions to have my data deleted. Under the data deletion laws, I am not required to do any further action. Puritan Pride is required to honor my request and delete my data.I have followed up with them to delete my data and they have completely ignored me.

      Business Response

      Date: 04/25/2025

      Our goal is to provide the best customer service experience for our customers. Thank you for giving us the opportunity to take care of *** ***** ********. We have taken care of *** ********** request to remove his information. His data has been deleted.

    • Initial Complaint

      Date:02/24/2025

      Type:Delivery Issues
      Status:
      Answered
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Order # ******** I ordered several vitamins worth over $167 except for one, item: ****** which are Ultra Man Max for $38.99. I was charged $38.99 for those vitamins and I never ordered those. I want a refund for that vitamins that I never ordered.

      Business Response

      Date: 02/27/2025

      Our goal is to provide the best customer service experience for our customers. Thank you for giving us the opportunity to take care of *** ******* ******-******. We were able to speak with *** ************** we apologized for any inconvenience this may have caused. We have processed her refund in the amount of $31.20, and she is satisfied. 

    • Initial Complaint

      Date:02/06/2025

      Type:Product Issues
      Status:
      Answered
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I purchased several bottles of vitamins but they upset my stomach. I followed the company instructions to return them for a refund. They received my package on January 9. I contacted them in late January, because I had not received my money back. **************** apologized and asked some basic security questions. I answered them and havent heard back. I emailed them again but they have not replied. Still no refund despite their money back guarantee.

      Business Response

      Date: 02/20/2025

      Our goal is to provide the best customer service experience for our customers. Thank you for giving us the opportunity to take care of *** ******** ******. We have reached out to *** ****** we left a detailed message advising that we did refund her $49.75 for the items that she returned. We will try to speak with her to ensure we have addressed all her concerns and confirm that she has received the refund. If she has any further questions or needs assistance, we are here to help. We appreciate her understanding and patience throughout this process, and we look forward to providing her with the best service possible.

    • Initial Complaint

      Date:07/22/2024

      Type:Sales and Advertising Issues
      Status:
      Answered
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I've asked these people going on ten years. STOP SENDING ME ANYTHING THROUGH THE MAIL. This is harassing. I DO NOT WANT YOUR PRODUCTS or the mail man wearing the paint off my porch. STOP. TAKE ME OFF YOUR MAILING LIST FOR EVER. Thank you.

      Business Response

      Date: 07/25/2024

       Our goal is to provide the best customer service experience for our customers. Thank you for giving us the opportunity to take care of *****************************. We were able to reach ******************** on the phone, we apologized and have removed him from our mailing list. We did advise that it could take up to 90 days to be completely removed. ******************** understands and is satisfied.

    • Initial Complaint

      Date:05/20/2024

      Type:Delivery Issues
      Status:
      Resolved
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I am writing to express my deep dissatisfaction with the handling of my recent order placed on Puritans Pride website, I took advantage of advertised discount on Q-SORB Co Q-10 200 mg and successfully completed my purchase.However, without any prior notification, my order was abruptly canceled. I later learned that the cancellation was due to a pricing error on the website. What further aggravated the situation was the complete lack of communication from Puritans Pride side regarding this cancellation. I did not receive any emails or notifications explaining the cancellation or offering an alternative solution.As a customer, I find this behavior unprofessional and lacking in integrity. It is my understanding that once a transaction is completed and confirmed, it is a binding agreement between the buyer and the seller. Puritans Pride failure to honor this agreement and the subsequent lack of communication are highly disappointing.

      Business Response

      Date: 05/30/2024

      Our goal is to provide the best customer service experience for our customers. Thank you for giving us the opportunity to take care of  ***************. We have reached out to our customer, we apologized for the incorrect pricing on item # *****. We have accommodated *************** with 30% off of item # ***** when the item is back in stock. We  will reach out to *************** when item # ***** is back in stock. Our customer is satisfied with this outcome.

      Customer Answer

      Date: 05/31/2024

      Better Business Bureau:

      I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me and the matter has been resolved.

      Sincerely,

      ***************



       

    • Initial Complaint

      Date:05/16/2024

      Type:Order Issues
      Status:
      Answered
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Put in order for 3 items $61. 2 of 3 were out of stock. Promised to send me a refund check for $41. Never sent me a check. Called numerous times and still no check or explanation..

      Business Response

      Date: 05/23/2024

      Our goal is to provide the best customer service experience for our customers. Thank you for giving us the opportunity to take care of ***************************. We have reached out to ****************, we spoke with him to investigate his concern. We reached out again and left a detailed message advising his refund was issued. He will be receiving two checks; $24.07, & $37.42,  which totals $61.49. We also advised if he has any other concerns to please reach out to us.

    • Initial Complaint

      Date:04/05/2024

      Type:Product Issues
      Status:
      Resolved
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Called Puritan pride about my refund and can never get a clear answer about refund. told Rep i would like to speak with a supervisor,was put on hold , she claimed she was unable to find one.reason for complaint i fell i am getting the run around about my refund and that the customer service Rep. is following script.

      Business Response

      Date: 04/09/2024

      Our goal is to provide the best customer service experience for our customers. Thank you for giving us the opportunity to take care of *********************************. We have reached out to *** **** multiple times. We were not able to speak with him, but we did leave a message. We left a messages advising that his refund was processed in the amount of $26.99 on April 5th, 2024. 

      Customer Answer

      Date: 04/10/2024

      Better Business Bureau:

      I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me and the matter has been resolved.

      Sincerely,

      *****************************



       

    • Initial Complaint

      Date:02/12/2024

      Type:Service or Repair Issues
      Status:
      Answered
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Im a faithful customer of the Vita Globe Biotin **** mcg Gummies and I normally get them at my local family dollar located at ****************************************************. And I went in yesterday to purchase said gummies and I noticed that the expire date was *** of 2023. I told the cashier about it and she thanked me and said that she will get the rest of them off the shelf. And she took the one I showed her away from me. I went in today feb09 **** and I brought it thinking that they were updated but they still have the same expiration date of *** 2023.

      Business Response

      Date: 02/12/2024

      Upon reviewing this complaint and  after researching this product we have confirmed we do not manufacture or sell this product. 

    • Initial Complaint

      Date:01/01/2024

      Type:Product Issues
      Status:
      Resolved
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      On Nov. 16st, 2023 I ordered products from Puritan's Pride.I included a check for $123.00. Two items for $101.77 were out of stock and company promised to refund me with a check for $101.77. This refund has never arrived. The email they provided: ******************** was rejected when I sent it, access was denied. I would like to receive my refund by a check.My Puritan's Pride customer# is: **********.

      Customer Answer

      Date: 01/05/2024

      Better Business Bureau:

      I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me and the matter has been resolved.

      Sincerely,

      *****************************************



       

    • Initial Complaint

      Date:12/19/2023

      Type:Service or Repair Issues
      Status:
      Answered
      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I purchased two orders of the below from Amzon.com (Order# ***-**************** .When opened the bottle its all lumped together like a solid block .Attached the meail thread where they promised to compemsate and they keep running around .But they never sent the check .

      Business Response

      Date: 01/09/2024

      Our goal at Nature's Bounty is to satisfy every consumer. We have reached out to ***************************************, we apologize for the delay. We verified his mailing address and advised him that he will receive his refund check within 14 business days. We will follow-up to make sure ****************************** is satisfied once he receives his check. 

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