Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Manage Cookies
Share
Business Profile

Retail Sportswear

Nike Inc

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in Retail Sportswear.

Complaints

This profile includes complaints for Nike Inc's headquarters and its corporate-owned locations. To view all corporate locations, see

Find a Location

Nike Inc has 87 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.

    Customer Complaints Summary

    • 1,492 total complaints in the last 3 years.
    • 515 complaints closed in the last 12 months.

    If you've experienced an issue

    Submit a Complaint

    The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

    Sort by

    Complaint status

    Complaint type

    • Initial Complaint

      Date:06/14/2025

      Type:Service or Repair Issues
      Status:
      ResolvedMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      To Whom It May Concern,I am writing to formally lodge a complaint regarding order G10208621712, placed on 13 May 2025 through Nikes official platform, for a pair of Air ****** 1 Mid Womens Shoes (UK 6) valued at R 2,********* of today, over three weeks later, the order has not been delivered. More concerning is Nikes complete failure to proactively notify me of any issues. I only became aware of a problem after I initiated contact via the Nike chat platform on 6 June 2025.Let me be clear:I placed this order in advance as a birthday gift for ************, leaving ample time for delivery.I have not received any shipping updates, tracking details, or communication to explain the delay.I was not informed of any stock issues, courier mishandling, or processing delays only offered a refund with no context or accountability.When I requested escalation, I was told, vaguely, that my concern would be "passed on to the team" with no ticket number, timeline, or assurance of follow-up.I explicitly asked to be included in that correspondence this request was completely ignored.I want to be clear that I would have understood if there had been a genuine stock issue, a logistics error, or even a supplier delay. These things happen. But what is unacceptable is Nike's repeated effort to dismiss the matter by simply offering a refund, without ever acknowledging why the order failed. Worse, after I declined the refund and requested more clarity, I was met with condescending repetition as though declining the refund was unreasonable.This experience has left me with the impression that Nike: has falsly advertised and/or stonlen money from me (theft)Attempted to downplay its failure with generic chatbot-style responses (negligent service),Ignored a legitimate escalation request.I am now awaiting urgent resolution, specifically: The delivery of the shoes I ordered or fair compensation thereof -a simple refund will no do. thanks

      Business Response

      Date: 06/15/2025

      Hi John,
      Thank you for contacting the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with your order. Taking a look at our records, I can see that your order was placed in and intended for South Africa. As the Better Business Bureau and the Nike Team that responds to the filed complaints are based in the United States, we will be unable to assist. We suggest contacting Nike South Africa at 011 256 0701 for further assistance.
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      Steven
      Nike

      Customer Answer

      Date: 06/17/2025

       

      Complaint: 23469541



      I am rejecting this response because:

      Hi Steven - unfortunately it seems that nobody from Nike wants to take responsibility. I have intentionally contacted Nike USA  with the understanding that this could be resolved, even if that meant NIKE USA would get in contact with Nike SA.  When i was in the Nike store (Sandton City / South Africa) I was told that the website Nike.com is a different association form the store / Nike SA.  

      If you wish for me to formally contact Nike SA, i can do so, but i require an email address of the relevant stakeholder as trying to communicate this via chat/telephone has been an absolute nightmare and a formal letter of complaint is required to officiate the process.  Also note that I have laid a complaint to Nike SA on hellopeter.com and have not received any feedback.  Surely Nike USA can assist with getting this matter resolved or at the very least contact the necessary representatives in South Africa to handle this matter professionally and fairly? 



      Sincerely,



      John Criticos

      Customer Answer

      Date: 06/25/2025

      nike resolve this
    • Initial Complaint

      Date:06/14/2025

      Type:Service or Repair Issues
      Status:
      ResolvedMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I submitted a warranty claim for my soccer cleats that were falling apart, which I originally purchased from ************************** in August. As part of the claim, I provided my order number and manufacturer code, which Nike requires to verify product eligibility. After reviewing that information, Nike approved the claim, and I was instructed to ship my cleats to them for final review.I spent $40 out of my own pocket to send the shoes in, trusting that Nike had already verified the key product information. However, after Nike received my shoes, they suddenly responded saying they could not honor the claim because the cleats were manufactured over two years agoa detail they already had before I shipped anything. I feel completely misled.Nike had every opportunity to reject the claim earlier when they reviewed the manufacturer code. Instead, they gave me the green light to pay for shipping, only to reject the claim after receiving the product. This shows poor internal coordination and a lack of accountability, and it left me financially and product-wise at a loss.I am requesting a full refund of my shipping costs or for the shoes to be reviewed. This situation was avoidable had Nike been transparent and thorough before asking me to ship the cleats. I hope Nike will take responsibility for their part in this and provide a fair resolution.

      Business Response

      Date: 06/17/2025

      Hi ******,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with your pair of Nike Mercurial Superfly 9 Elite Firm-Ground High-Top Soccer Cleats. Please note that Nike Claims are intended for items purchased from outside of Nike. Also, due to the age of the order, we will be unable to initiate a return for your order. However, as a one time courtesy, I have provided a pre-paid shipping label attached to this email to send the cleats directly to me at Nike HQ in *********, ******. Once I receive and inspect the shoe, I will reach out to you with information regarding a possible refund.
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      ******
      Nike

      Customer Answer

      Date: 06/17/2025

       
      Better Business Bureau:

      I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me and will be sending the shoes in.

      Sincerely,

      ****** *********
    • Initial Complaint

      Date:06/13/2025

      Type:Service or Repair Issues
      Status:
      UnresolvedMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Nike uses *** to deliver packages to customers, but *** lost the package. ********************** refuses to refund the order and attempted to file an investigation with **** however, *** stated that Nike restricts customers from doing so, its is ******************** responsibility to use 3rd party services that provide the best customer service and if not ********************** should be responsible for replacing or refunding the item and then dispute the lost merchandise with *** and not put the responsibility on the consumer

      Business Response

      Date: 06/17/2025

      Hi ****,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with your order. Taking a look at our records, we can see that your order was shipped to you with tracking number 1ZB36G460356370469, which shows as being successfully delivered to a UPS Access Point as requested. Please note that as we can see that the package was successfully delivered, we will be unable to assist. Also, as per our email to you, we are unable to provide any additional courtesy refunds for ************************** orders on this account. We can no longer initiate any ********* investigations or provide any further courtesies for packages sent to you.  For further assistance you will need to contact ********* about your shipments status.
      Thank you again for contacting Nike through the Better Business Bureau.
      Sincerely,
      ******
      Nike

      Customer Answer

      Date: 06/18/2025

       
      Complaint: 23464665

      I am rejecting this response because: although the tracking said delivered,  the package wasn't avaliable for pick up. So regardless of what your tracking said...it wasn't avaliable for the customer to pick up  and it was then entire BBB complaint would be a moot point. Instead of circumventing responsibility how about you hold *** more accountable for not track packages properly at their access points. Furthermore,  when a package is misplaced or lost to tie the customer hands by preventing them from initiating a investigation with the shipping service.

      Sincerely,

      **** *******
    • Initial Complaint

      Date:06/12/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      1. On June 1, I ordered a pair of Nike shoes, with an anticipated arrival date of June 5. The confirmation email clearly says, "Shipping Address ****** Gentle ***************************************************************************************************** Estimated Arrival: 6/5/2025" 2. When the shoes did not arrive by 6/5, I contacted Nike's customer service and the **** multiple times before speaking with a representative. 3. I was told my shoes could not be delivered and would not be refunded until they arrive back at the distribution center, though they could not be delivered due to no fault of my own. 4. Though the shoes were purchased for a special event the weekend of 6/6, I have neither the shoes nor a refund. The event has passed. Nike's only solution for the issue is for me to purchase a second pair of shoes, only to be refunded for the first pair *IF* and *WHEN* they arrive back at Nike's distribution center. This is not acceptable.5. I am seeking a full refund for the shoes - IMMEDIATELY - and the item returned to me at no cost. This is the very least Nike can do for the error on their part which basically equates to them stealing money out of my account and holding it hostage.

      Business Response

      Date: 06/15/2025

      Hi ******,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with your order. Taking a look at our records, I can see that your order was intended to be sent to you with tracking number **********************, but that tracking number indicates that it is currently being sent back to us. Because of that, I have issued a refund for your order. Your original method of payment was refunded a total of $128.40. Please allow 3-5 business days for your bank to process the return of funds.
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      ******
      Nike
    • Initial Complaint

      Date:06/11/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I returned shoes to ************************** because they were coming apart. I told them that I do not have access to the card/Bank that the shoes were purchased with . They told me that the refund amount would go back to a gift card. They did not return the money back to a gift card instead they returned it back to a card I do not have access to or have any information about. I called them several times and they stated they would fix the issue but then they said I would need to get a statement from the bank the card was from. I told them I do not have access to get that information as the item was a gift .

      Business Response

      Date: 06/15/2025

      Hi Russia,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with you refund. Taking a look at our records, I can see that you were sent a new Digital Nike Gift Card for the $123.91 intended for your refund. As you have been previously refunded to a new Nike Gift Card, we will be unable to further assist at this time.
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      ******
      Nike
    • Initial Complaint

      Date:06/10/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I am writing to file a complaint regarding a recent purchase from Kids Foot Locker. On 3/11/25, I purchased a pair of ****** ******************* Preschool, Size 01.0 (Quantity: 1) for my son. My order/transaction number was: P7298529430941483008.Nike advertises a two-year warranty on their products; however, the stitching on the Velcro strap of these shoes has completely separated after less than three months of use. This is clearly a manufacturing defect and not due to normal wear and tear.I am very disappointed with the quality of this product, especially given the brand reputation and the advertised warranty period. I have attached a copy of my receipt for your ************ resolve this issue, I request one of the following:-A direct replacement for the faulty shoes.-A full refund for the purchase price.-A store credit of equal value so I can select an alternative pair of shoes.I look forward to your prompt attention to this matter and a fair resolution.Sincerely,*********

      Business Response

      Date: 06/15/2025

      Hi *********,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with your Nike shoes. Please note that as your shoes were not originally purchased from Nike, we will be unable to facilitate a direct refund or exchange. Because of that, we suggest you visit ******************************* for more information on how to send your shoes to our trained inspectors who will review the shoes for manufacturing flaws or defects. Once they receive and review the shoe, they will reach out to you directly with information regarding a possible refund.
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      ******
      Nike
    • Initial Complaint

      Date:06/10/2025

      Type:Service or Repair Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      In May of 2024 I placed an online order with Nike for 2 pairs of Pegasus (running shoes) and one order of infant socks. Only 1 pair of the Pegasus ever arrived. The socks and the additional pair of Pegasus did not. We have a busy household and do a lot of online purchasing, so I didn't realize the error until recently that the products I was charged for not only didn't arrive, they were never even shipped by Nike. I have since contacted their customer service about the matter seeking a refund for the items that I was charged for but never shipped (confirmed by their own tracking system). They are refusing to refund me for the purchase because I failed to notify them within 30 days. They never even shipped the shoes! It should not matter that I didn't notice the issues until after 30 days had passed, considering the items were never even shipped.

      Business Response

      Date: 06/15/2025

      Hi ******,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with the delivery of your Nike Core Swoosh Baby Gripper Socks Box Set (3 Pairs) and Nike Pegasus 40 Men's Road Running Shoes. I have issued a refund for your order. Your original method of payment was refunded a total of $80.23. Please allow 3-5 business days for your bank to process the return of funds.
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      ******
      Nike
    • Initial Complaint

      Date:06/09/2025

      Type:Delivery Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Order CO1504493686 never arrived. They cannot refund due to other times the company messed up shipping. I own over 100 pairs of Nike's and spend countless money with them. Nike punishes frequent shoppers by putting a set limit of times they are willing to help even if it is their fault. I never got my order or my shoes. I need a replacement. I have contacted law enforcement and they suggested contacting Nike as well.

      Business Response

      Date: 06/15/2025

      Hi *****,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with your order. Taking a look at our records, I can see that your order was shipped to you with tracking number 1Z6R014V0382819516, which was marked as successfully delivered on 6/5/25 with a photo being provided by the carrier confirming proof of deliver. As we can see the order was successfully delivered as intended, we will be unable to process a refund for the order at this time. Also, please note as per our email to you on 09/03/2023, we are unable to provide any additional courtesy refunds/reshipments for ************************** orders on this account. We can no longer initiate any ********* investigations or provide any further courtesies for packages sent to you. If you believe your order may have been stolen, we recommend you consider reaching out to local law enforcement. 
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      ******
      Nike
    • Initial Complaint

      Date:06/08/2025

      Type:Delivery Issues
      Status:
      AnsweredMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      I never received my order. I contacted support, and they said my address was connected to a reshipping service. I explained that my address is for an office complex and that my particular office is not connected to that service, and I pointed out that someone else not me signed for the package, as can be seen on the tracking information page. They have refused to help, claiming it was delivered to the correct address, even though the evidence shows otherwise.

      Business Response

      Date: 06/12/2025

      Hi Himad,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with your order. Taking a look at the information provided by the carrier, we can confirm the order was delivered successfully to the address on the shipping label. If you believe your order may have been stolen or tampered with, we recommend working with your local law enforcement. Please note, Nike is not responsible for lost or stolen packages. Also, please note that we are unable to provide any additional courtesy refunds for ************************** orders on this account. We can no longer initiate any ********* investigations or provide any further courtesies for packages sent to you.
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      ******
      Nike
    • Initial Complaint

      Date:06/06/2025

      Type:Service or Repair Issues
      Status:
      ResolvedMore info

      Complaint statuses

      Resolved:
      The complainant verified the issue was resolved to their satisfaction.
      Unresolved:
      The business responded to the dispute but failed to make a good faith effort to resolve it.
      Answered:
      The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
      Unanswered:
      The business failed to respond to the dispute.
      Unpursuable:
      BBB is unable to locate the business.
      Purchased a pair of Nike sneakers at foot locker, less then 3 months the sneaker sole started to rip apart. Foot locker advised me to contact Nike as they cant help with defective items. Contacted Nike and was told I had to file a claim and send them the shoes. I had to pay out of pocket for shipping. They approved my claim and recycled the defective sneakers. I got a gift card for $160 when the exact sneaker cost online is $170 @ **************************, I called Nike customer service to match the price so I can reorder the same sneaker. They told me it was final and nothing can be done. I asked to speak with supervisor. The supervisor called back to tell me there was nothing he can do. I asked to speak to someone superior and he told me he was the last point of contact. I explained I didnt want more than the price of the sneaker. I just want a replacement for the exact same sneaker. I all Im asking is a replacement of the exact same sneaker or at least price match it.

      Business Response

      Date: 06/12/2025

      Hi *******,
      Thank you for contacting Nike through the Better Business Bureau.
      We're sorry to hear about the frustration and confusion caused with your Claim. Please note that I have sent a new Digital Nike Gift Card for the remaining $10 to you in a separate email. The gift card will arrive in your email within 24 hours. Please be sure to check your spam and promotions folder if you do not see an email within this time period.
      Thank you again for contacting Nike and have a great day.
      Sincerely,
      ******
      Nike

      Customer Answer

      Date: 06/23/2025

      My name is *******. My case number is ******** and my case has been resolved, thank you.

    BBB Business Profiles may not be reproduced for sales or promotional purposes.

    BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

    When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

    BBB Business Profiles generally cover a three-year reporting period, except for customer reviews. Customer reviews posted prior to July 5, 2024, will no longer be published when they reach three years from their submission date. Customer reviews posted on/after July 5, 2024, will be published indefinitely unless otherwise voluntarily retracted by the user who submitted the content, or BBB no longer believes the review is authentic. BBB Business Profiles are subject to change at any time. If you choose to do business with this company, please let them know that you checked their record with BBB.

    As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.