Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Manage Cookies
Share
Business Profile

TV Program Distributors

Sling TV L.L.C.

Headquarters

This business is NOT BBB Accredited.

Find BBB Accredited Businesses in TV Program Distributors.

Complaints

Customer Complaints Summary

  • 1,495 total complaints in the last 3 years.
  • 429 complaints closed in the last 12 months.

If you've experienced an issue

Submit a Complaint

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

Sort by

Complaint status

Complaint type

  • Initial Complaint

    Date:06/18/2025

    Type:Service or Repair Issues
    Status:
    ResolvedMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Sling charged me incorrectly and agreed to refund me $145.50 on June 6th, 2025. I was told it would be 5-7 days for the refund that day. I contacted Sling again and was told it could be up to 10 days for the refund. When I contacted sling yesterday (on day 11) I was told it showed that the refund was in my account but it is still not in my account. There is no customer service phone number, only chat which as been unsuccessful in getting any resolution.

    Business Response

    Date: 06/19/2025

    June 18, 2025



    ***** *******
    ******************************************

    Re:          BBB Complaint #********
                    *************   

    Dear ***** *******:

    On June 18, 2025, we received your complaint, dated June *******, filed with the Better Business Bureau.

    You stated that you were supposed to receive a refund of $145.50, but you have not.

    Our records indicate that you signed up under our three-month prepaid bundle offer with an AirTV device and ********************** Blue. The change from Sling Blue to Sling Orange on April 23, 2025, removed the offer from the account causing charges to apply. Our refunds team has confirmed that the refund of $145.50 was processed on June ******, and the funds returned to the card ending in 3016 on June 8, 2025. Since you signed up under the three-month prepaid offer, I also refunded the payment of $48.36 posted on June 10, 2025, as a courtesy. Please allow seven to ten business days for processing.

    Sincerely,



    ***** *******
    Corporate ************************************************************************ L.L.C.

    cc:           ****** /******* Better Business Bureau
                    *************************
                    ******,CO 80210

                    ***** *****

    Customer Answer

    Date: 06/19/2025

     
    Better Business Bureau:

    I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.
    I received the refund of $48.36 today but still have never received the original refund from 6/6/25. I wish the customer service team could have explained to me what happened. Every person I spoke to gave me a different explanation and never processed the original refund. Your refund today came through immediately. 
    Sincerely,

    ***** *******
  • Initial Complaint

    Date:06/16/2025

    Type:Product Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I suspended out account with ********************** Tv on April 9th and I have been continuously been charged for the service for ****** **** and June. When I messaged them again today about this and talked to ******, he acknowledged that we had 0 screen-time and that we were due for a refund, however he was only going to refund us for one month. When I asked him why, he said that was all he could do. I asked for a manager and he refused to transfer me. I explained that I took a screenshot of when I suspended my account just in-case this happened and he said that it did not matter. That per their policy, it did not matter, he would only refund me 1 month even though it showed that I canceled on April 9th. What can I do to get my full refund on this? I kept the chat between us as well.

    Business Response

    Date: 06/19/2025

    June 17, 2025



    JoOnni Johnson
    1105 W. Dakota Ave.
    Nampa, ID 83686

    Re:          BBB
    Complaint #23476657
                    2025-06-12314   

    Dear JoOnni Johnson:

    On June 17, 2025, we received your complaint, dated June 16,
    2025, filed with the Better Business Bureau.

    You stated that you paused
    the service on April 9, 2025, but you were still charged for April, May and
    June 2025. You said that you
    provided a screenshot showing the pausing of the account. You contacted customer service to request a refund for
    these three payments, but per Sling TV policy, you were only given a refund for
    one month. You requested to
    receive a refund for the other two months of service.

    A review of the
    account confirms that there is no record of the account being placed on pause. The
    screenshot you provided was taken before the pause activation was completed,
    before the length of the pause had been selected, and therefore does not verify
    that pause was activated.

    Sling TV's no-refund policy states that
    programming fees are charged monthly in advance. No credits or refunds are
    provided for prepaid or partial months of service, and if canceled, service
    will remain active until your renewal date. As an exception to this policy, I canceled
    your service immediately and issued a $105.96 refund. Please allow five to
    seven business days for processing.

    Sincerely,



    David Rikkers
    Corporate Case Manager
    Executive Escalations Team
    Sling TV, L.L.C.

    cc:           Denver /
    Boulder Better Business Bureau
                    3801 E.
    Florida Ave., #350
                    Denver,
    CO 80210

                    David
    Laslo
  • Initial Complaint

    Date:06/15/2025

    Type:Product Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    On April 20, 2025, I was charged $33.00 for a ************************** subscription. Within three days of subscribing, I experienced a major technical issuespecifically, the on-screen control overlay would not disappear during playback on my Windows PC during viewing, rendering the service unusable for entertainment enjoyment.I contacted Sling support via chat on April 23, 2025, and spoke with agent *******. He acknowledged the issue was known, and that ************************** engineers were working on an update in the future (no time frame given), but stated no refunds or compensation were allowed, quoting this as their standard policy. When I requested to speak with a supervisor, I was told, "There's no one I can connect you with since our refund policy works the same way for all our agents." I shared with ******* that I would be contacting my credit card company (***********) regarding a fee reversal for the service.After being advised by *********** (my card issuer) to obtain a reference for the support contact, I followed up with Sling on June 9, 2025. Agent **** confirmed no record of the original chat could be located but provided Ticket #******** for the call and follow-up.Despite these efforts, Sling refused to issue any credit or resolution. I am requesting a full refund of $33.00 for services that were defective from the start and not fit for use.Desired Outcome: Full refund of $33.00 subscription fee.

    Business Response

    Date: 06/17/2025

    June
    16, 2025



    Mr.
    Darren Merriweather
    435
    Cardinal Ln.
    Bolingbrook,
    IL 60490

    Re:          BBB Complaint #23472857
                    2025-06-12229

    Dear
    Mr. Merriweather:

    On
    June 16, 2025, we received your complaint, dated June 15, 2025, filed with the
    Better Business Bureau.

    You stated that you signed up for service and were
    charged $33.00 on April 20, 2025. After three days, you began to have technical
    issues. You said that you chatted with customer service on April 23, 2025, and
    were told that the issue you were experiencing was a known issue that we were
    working on resolving. You attempted at that time to get a refund, but were
    denied. You indicated that you were going to contact your financial institution
    regarding a return of the funds. You requested a refund.

    Our
    records indicate that although we received a payment chargeback from your
    financial institution, the dispute was won in our favor.

    Sling TV's no-refund policy states that programming
    fees are charged monthly in advance. No credits or refunds are provided for
    prepaid or partial months of service, and if canceled, service will remain
    active until your renewal date. As an exception to this policy, I canceled your
    service immediately and issued a $33.00 refund. Please allow five to seven
    business days for the refund to be processed.

    Sincerely,



    David
    Rikkers
    Corporate
    Case Manager
    Executive
    Escalations Team
    Sling
    TV, L.L.C.

    cc:
              Denver / Boulder Better Business
    Bureau
                    3801 E. Florida Ave., #350
                    Denver, CO 80210

                    David Laslo
  • Initial Complaint

    Date:06/13/2025

    Type:Billing Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I signup to SlingTV in early 2024( May) for ***** dollars> and received roughly 2 months of on again off again service....Could get any service from ***************** Could never talk to a real person on phone....I called various numbers for weeks. No real people just Computer Loops or "pay this amount to us " and we will get you hooked up to Sling TV.. Long story short...They have continued to with drawl money from Credit Card< I just discovered, ***** every month since that time...Still NO SERVICE OR COMMUNICATION. I am going to My Bankon 6/16/ to attempt to STOP WITHDRAWAL FROM MY CREDIT CARD. I have lost over $1,000.00 , NO SERVICE..DURING THIS TIME...I am now convinced I have been SCAMMED.

    Business Response

    Date: 06/17/2025

    June
    16, 2025



    Mr.
    Thomas Dent
    2711
    Roosevelt St.
    Parkersburg,
    WV 26104

    Re:          BBB Complaint #23467148
                    2025-06-12228

    Dear
    Mr. Dent:

    On
    June 16, 2025, we received your complaint, dated June 13, 2025, filed with the
    Better Business Bureau.

    You stated that you signed up for service around
    May of 2024, but you cancelled after two months. You said that you were still
    being charged for the service. You requested a refund.

    The
    account under the email address ([email protected])
    you provided was activated on April 19, 2024. The last successful payment on
    the account was processed on June 19, 2024. We have no record of any payments
    being processed on this account after that date. Please dispute the payments
    with your financial institution.

    If there are further questions or concerns
    about this issue, please feel free to contact me at (720) 514-6215.

    Sincerely,



    David
    Rikkers
    Corporate
    Case Manager
    Executive
    Escalations Team
    Sling
    TV, L.L.C.

    cc:
              Denver / Boulder Better Business
    Bureau
                    3801 E. Florida Ave., #350
                    Denver, CO 80210

                    David Laslo
  • Initial Complaint

    Date:06/12/2025

    Type:Billing Issues
    Status:
    ResolvedMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Having issues with service. Can only deal with chat assistant. Could not correct my issue and I want to cancel my service. There is no longer a phone number to speak with representative and I cannot access my account to even cancel the service. Credit card company is handling disputed charges but this is a huge issue BBB needs to be aware. And the number to contact you have listed below is no longer in service!!!!!

    Business Response

    Date: 06/17/2025

    June 16, 2025



    Ms. *** *******
    ***********************
    ********, *** 44406

    Re:          BBB Complaint #********
                    *************

    Dear *************************** 13, 2025, we received your complaint, dated June *******, filed with the Better Business Bureau.

    You stated that you experienced issues with your Sling TV, and you were unable to speak with an agent by phone, as you can only seek assistance via chat. You indicated that you want to cancel your service, but you cannot access your account, and as a result, your credit card company is disputing the charges.

    When we spoke on June 16, 2025, you told me that you initially had issues using the service on multiple devices and when you tried to troubleshoot through chat, the chat bot could not assist. You then decided to cancel your service, but could not do so on the Sling TV app. You advised me that you do not have a laptop or desktop and could not go to the Sling TV website to cancel your service. I offered to cancel your account and that your service would remain active until the end of the current billing cycle. Since your payments are made through ****** Pay, you would need to inquire with them about the payments. You understood and thanked me for the assistance.

    If there are further questions or concerns about this issue,please feel free to contact me at **************.

    Sincerely,



    ***** *****
    Corporate *********************************************************************** L.L.C.

    cc:           ****** /******* Better Business Bureau
                    ********************************************
                    ******,CO 80210

                    ***** *****

    Customer Answer

    Date: 06/17/2025

     
    Better Business Bureau:

    I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.

    Sincerely,

    *** *******
  • Initial Complaint

    Date:06/11/2025

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I signed up for Sling TV on 6/9/25. I live in ********, ** and Sling offers local channels ***, *** and *** in my market. I downloaded the Sling App on my iPhone from a location in ******** and did not receive the local channels on my Sling App. On 6/10/25 I downloaded the Sling App on my ******* from my home in ********. I did not receive the local channels on my home ****. I confirmed my IP address is in ***********. Filed a ticket on the Sling website but received no email confirmation that my ticket was received. Tried chatting on the Sling website several times on 6/10/25 during business hours and could not reach a live agent. Was trapped in an endless robo chat.

    Business Response

    Date: 06/13/2025

    June 13, 2025



    Ms. ***** ******
    **************************
    ******************

    Re:          BBB Complaint #********
                    *************

    Dear ************************** 11, 2025, we received your complaint, dated June *******, filed with the Better Business Bureau.

    You stated that when you signed up for Sling TV service, you were supposed to receive local channels. However, you are not, as ************** requested that you be provided with the locals.

    When we spoke on June 13, 2025, I advised you that you do not have local channels because your account does not have an address on file and therefore, we are unable to verify whether or not you qualify. I assisted you with updating the address on file, which should provide you with your local stations.

    If there are further questions or concerns about this issue,please feel free to contact me at **************.

    Sincerely,



    **** ******
    Senior ********************************************************************************* L.L.C.

    cc:           ****** /******* Better Business Bureau
                    ********************************************
                    ******,CO 80210

                    ***** *****
  • Initial Complaint

    Date:06/10/2025

    Type:Service or Repair Issues
    Status:
    ResolvedMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I was unable to access *** which was the main reason for trying Sling. Now Im being charged for an extra month when I have tried to get customer service to help me fix this and been unable. I was charged for a service I did not receive, I want my account not to be charged for service after June 5. I was able to cancel today June 10 online.

    Business Response

    Date: 06/13/2025

    June 12, 2025



    Mr. ***** *******
    NC 28601

    Re:          BBB Complaint #********
                    *************

    Dear *************************** 11, 2025, we received your complaint, dated June *******, filed with the Better Business Bureau.

    You stated that you were not able to access ***, so you did not want to continue the service. You were charged for an extra month and you do not want to be charged again after June 5, 2025. You indicated that you were able to cancel the service online on June 10, 2025. You requested to receive a billing adjustment.

    I was not able to locate the account in question with the information provided.

    We spoke by telephone on June 12, 2025. I located the account under the email ********************* You mentioned that *** was available at first, but disappeared from the program guide. I advised you that we would investigate the issue.

    Sling TV's no-refund policy states that programming fees are charged monthly in advance. No credits or refunds are provided for prepaid or partial months of service, and if canceled, service will remain active until your renewal date. As an exception to this policy, I canceled your service immediately and issued a $60.98 refund. Please allow five to seven business days for processing.

    Sincerely,



    ***** *******
    Corporate ************************************************************************ L.L.C.

    cc:           ****** /******* Better Business Bureau
                    *************************
                    ******,CO 80210

                    ***** *****

    Customer Answer

    Date: 06/14/2025

     
    Better Business Bureau:

    I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.

    Sincerely,

    ***** *******
  • Initial Complaint

    Date:06/10/2025

    Type:Product Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Before my trip earlier this year, I proactively canceled several subscriptions I was no longer using, including Sling. However, upon my return, I was surprised to find that I had been charged for every month I was away, despite having canceled the service in advance.I have made multiple attempts to resolve this issue, but Sling does not offer an active phone line for customer support, which has made it extremely difficult to get any assistance. Additionally, the chatbot provided has been unhelpful and unable to address my concerns or provide any meaningful information.Given that I did not use the service during those months and had properly canceled my subscription beforehand, I am formally requesting a full refund for all charges incurred during this period. I trust that Sling will rectify this situation promptly and fairly.

    Business Response

    Date: 06/13/2025

    June 12, 2025



    Mr. ***** ******
    ************************
    *****, MN 55436

    Re:          BBB Complaint #********
                    *************

    Dear ************************** 11, 2025, we received your complaint, dated June *******, filed with the Better Business Bureau.

    You stated that you canceled the service, but were charged for many more months. You expressed concern that there is no phone support and chat was not able to assist you with the issue. You provided a screenshot of payments that were made from February to May 2025, and you requested to receive a refund.

    A review of the account found no record of a cancellation prior to June 10, 2025.

    Sling TV's no-refund policy states that programming fees are charged monthly in advance. No credits or refunds are provided for prepaid or partial months of service, and if canceled, service will remain active until your renewal date. As an exception to this policy, our customer service team provided you with a refund of $50.14 on June 10, 2025.

    Please note that it is each consumers responsibility to monitor their own financial accounts to ensure they are being billed correctly; therefore, Sling TV is not responsible for this issue, and no further refund is warranted.

    Sincerely,



    ***** *******
    Corporate ************************************************************************ L.L.C.

    cc:           ****** /******* Better Business Bureau
                    ********************************************
                    ******,CO 80210

                    ***** *****
  • Initial Complaint

    Date:06/09/2025

    Type:Sales and Advertising Issues
    Status:
    ResolvedMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I got sling tv on 06/06/25 it was stated it had local channels come to find out it had no local channels so i cancel it within a hour and since they don't have no direct phone numbers to call i use the chat to cancel this. and now they won't give me a refund. mind you i only had it for a hour cause of no local channels. And sling tv is good for false advertising

    Business Response

    Date: 06/13/2025

    June 12, 2025



    Mr. ******* *******
    ***************************************
    *******, CA 95337

    Re:          BBB Complaint #********
                    *************

    Dear *************************** 9, 2025, we received your complaint, dated June ******, filed with the Better Business Bureau.

    You said you initiated Sling TV service on June 6, 2025, and canceled the same day because you found that you did not have local channels as advertised. You also indicated that your request for a refund was not honored.

    Our website states that local channels are available in select markets and has a ZIP code-based search to allow you to determine whether locals are available in your area prior to signing up. Based on your ZIP code, local channels are not available in your area through Sling TV.

    Our records confirm that your Sling TV service was canceled on June 6, 2025. Sling TV's no-refund policy states that programming fees are charged monthly in advance and no credits or refunds are provided for prepaid or partial months of service, and if canceled, service will remain active until your renewal date. As an exception to this policy, I canceled your Sling TV service effective immediately and refunded your payment. Please allow up to five business days for processing.

    Sincerely,



    *** *****
    Senior ********************************************************************************* L.L.C.

    cc:           ****** /******* Better Business Bureau
                    *************************************
                    ******,CO 80210

                    ***** Laslo 

    Customer Answer

    Date: 06/19/2025

     
    Better Business Bureau:

    I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.

    Sincerely,

    ******* *******
  • Initial Complaint

    Date:06/08/2025

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    Tried to ****** subscription in Oct right after signing up. Was told no subscription was active. Noticed on 5/26 that I have been billed monthly $45.99 monthly since November 2024 and was billed $20 in October 2024. Signed into account and again told no subscription. Chat with representative said I had no account. Wanted my credit card info and disconnected when I wouldnt give it to them. Told me to contact my bank.

    Business Response

    Date: 06/12/2025

    June 9, 2025



    Mr. **** **********
    MO 63090

    Re:          BBB Complaint #********
                    *************

    Dear ****************************** 9, 2025, we received your complaint, dated June ******, filed with the Better Business Bureau.

    You stated that you attempted to disconnect your account in November 2024, but you have been charged every month since. You requested that the account be closed with no further charges. You also mentioned that customer support was unable to find your account.

    When we spoke on June 9, 2025, I informed you that the account was set up under a different email address than you thought, which was why customer support could not locate it. I disconnected the account and refunded the last three service payments, a total of $137.97. You accepted this resolution.

    If there are further questions or concerns about this issue,please feel free to contact me at **************.

    Sincerely,



    **** ******
    Senior ********************************************************************************* L.L.C.

    cc:           ****** /******* Better Business Bureau
                    ********************************************
                    ******,CO 80210

                    ***** *****

BBB Business Profiles may not be reproduced for sales or promotional purposes.

BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

BBB Business Profiles generally cover a three-year reporting period, except for customer reviews. Customer reviews posted prior to July 5, 2024, will no longer be published when they reach three years from their submission date. Customer reviews posted on/after July 5, 2024, will be published indefinitely unless otherwise voluntarily retracted by the user who submitted the content, or BBB no longer believes the review is authentic. BBB Business Profiles are subject to change at any time. If you choose to do business with this company, please let them know that you checked their record with BBB.

As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.